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Millennial Makeover : Myspace, You Tube, and the Future of American Politics

Author: Morley Winograd; Michael D Hais
Publisher: New Brunswick, N.J. : Rutgers University Press, 2008
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:
It happens in America every four decades and it is about to happen again. America?s demand for change in the 2008 election will cause another of our country?s periodic political makeovers. This realignment, like all others before it, will result from the coming of age of a new generation of young Americans-the Millennial Generation-and the full emergence of the Internet-based communications technology that this  Read more...
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Document Type: Book
All Authors / Contributors: Morley Winograd; Michael D Hais
ISBN: 9780813543017 0813543010
OCLC Number: 486928634
Description: 309 s.

Abstract:

Demonstrates and describes the two types of realignments - "idealist" and "civic" - that have alternated with one another throughout the nation's history. This book examines the impact of the  Read more...

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"We found similar generational patterns to Winograd and Hais in our recent paper entitled 'The Millennial Pendulum.' Our paper added one small methodological refinement--we tracked political opinions Read more...

 
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schema:description"It happens in America every four decades and it is about to happen again. America?s demand for change in the 2008 election will cause another of our country?s periodic political makeovers. This realignment, like all others before it, will result from the coming of age of a new generation of young Americans-the Millennial Generation-and the full emergence of the Internet-based communications technology that this generation uses so well. Beginning in 2008, almost everything about American politics and government will transform-voting patterns, the fortunes of the two political parties, the issues that engage the nation, and our government and its public policy. Building on the seminal work of previous generational theorists, Morley Winograd and Michael D. Hais demonstrate and describe, for the first time, the two types of realignments-?idealist? and ?civic?-that have alternated with one another throughout the nation?s history. Based on these patterns, Winograd and Hais predict that the next realignment will be very different from the last one that occurred in 1968. ?Idealist? realignments, like the one put into motion forty years ago by the Baby Boomer Generation, produce, among other things, a political emphasis on divisive social issues and governmental gridlock. ?Civic? realignments, like the one that is coming, and the one produced by the famous GI or ?Greatest? Generation in the 1930s, by contrast, tend to produce societal unity, increased attention to and successful resolution of basic economic and foreign policy issues, and institution-building. The authors detail the contours and causes of the country?s five previous political makeovers, before delving deeply into the generational and technological trends that will shape the next. The book?s final section forecasts the impact of the Millennial Makeover on the elections, issues, and public policies that will characterize America?s politics in th"
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