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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/64415252 Title: The mind of the customer : how great companies like UPS, Lexus, and Nokia have reinvented the sales process to accelerate their customers' success Author: Richard Hodge; Lou Schachter Publisher: New York : McGraw-Hill, ©2006. ISBN/ISSN: 0071470271 9780071470278 OCLC:64415252

  
  

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The mind of the customer : how great companies like UPS, Lexus, and Nokia have reinvented the sales process to accelerate their customers' success

Author:	Richard Hodge; Lou Schachter
Publisher:	New York : McGraw-Hill, ©2006.
Edition/Format:	Book : EnglishView all editions and formats
Summary:	"The Mind of the Customer offers an in-depth analysis of today's customers' wants, needs, and problems, and reveals groundbreaking insights into the new expectations of today's top sales executives. Drawing from their interviews with 96 high-level executives at corporations such as Lexus, Nokia, and UPS, The Real Learning Company's Richard Hodge and Lou Schachter uncover what the new generation of salespeople needs to know to succeed - what clinches the deal, what loses it. The Mind of the Customer presents a four-pillared approach that defines a worldclass sales force strategy."--BOOK JACKET.  Read more...
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