passa ai contenuti
The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns Anteprima di questo documento
ChiudiAnteprima di questo documento
Stiamo controllando…

The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns

Autore: Kim Dushinski
Editore: Medford, New Jersey : CyberAge Books/Information Today, Inc., [2012]
Edizione/Formato:   book_printbook : English : Second editionVedi tutte le edizioni e i formati
Banca dati:WorldCat
Sommario:
"Focusing on the continuing integration of mobile marketing into the daily lives of consumers-locally, nationally, and globally-this updated second edition reflects the most current trends in mobile marketing and offers step-by-step guidelines to creating and maintaining successful moblie-marketing campaigns. Based on 20 years of experience in the field, this reference shows how this cost-effective strategy can be  Per saperne di più…
Voto:

(non ancora votato) 0 con commenti - Diventa il primo.

Soggetti
Altri come questo

 

Trova una copia in biblioteca

&AllPage.SpinnerRetrieving; Stiamo ricercando le biblioteche che possiedono questo documento…

Dettagli

Tipo documento: Book
Tutti gli autori / Collaboratori: Kim Dushinski
ISBN: 9780910965903 0910965900
Numero OCLC: 756837079
Note: Includes index.
Descrizione: xxvii, 217 pages : illustrations ; 23 cm
Contenuti: Mobile marketing strategy and implementation --
Mobile marketing toolbox : tactics, campaign ideas, and resources --
Marketing and tracking mobile campaigns.
Responsabilità: Kim Dushinski.

Abstract:

"Focusing on the continuing integration of mobile marketing into the daily lives of consumers-locally, nationally, and globally-this updated second edition reflects the most current trends in mobile marketing and offers step-by-step guidelines to creating and maintaining successful moblie-marketing campaigns. Based on 20 years of experience in the field, this reference shows how this cost-effective strategy can be used successfully by businesses of any size and includes detailed information on legal implications and tracking, avoiding common mistakes, and the most current online resources for mobile marketers. The easy-to-follow tips on building stronger consumer relationships through apps and social networking will help any company put their message in the palms of customers' hands"--Provided by publisher.

Commenti

Commenti degli utenti
Recuperando commenti GoodReads…
Stiamo recuperando commenti DOGObooks

Etichette

Le etichette di tutti gli utenti (3)

Vedi le etichette più popolari come: lista di etichette | nuvola di etichette

Conferma questa richiesta

Potresti aver già richiesto questo documento. Seleziona OK se si vuole procedere comunque con questa richiesta.

Dati collegati


Primary Entity

<http://www.worldcat.org/oclc/756837079> # The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns
    a schema:Book, schema:CreativeWork ;
    library:oclcnum "756837079" ;
    library:placeOfPublication <http://id.loc.gov/vocabulary/countries/nju> ;
    schema:about <http://experiment.worldcat.org/entity/work/data/796695087#Topic/handy> ; # Handy
    schema:about <http://experiment.worldcat.org/entity/work/data/796695087#Topic/werbekampagne> ; # Werbekampagne
    schema:about <http://dewey.info/class/658.872/e23/> ;
    schema:about <http://experiment.worldcat.org/entity/work/data/796695087#Topic/business_&_economics_advertising_&_promotion> ; # BUSINESS & ECONOMICS--Advertising & Promotion
    schema:about <http://experiment.worldcat.org/entity/work/data/796695087#Topic/business_&_economics_marketing_direct> ; # BUSINESS & ECONOMICS--Marketing--Direct
    schema:about <http://experiment.worldcat.org/entity/work/data/796695087#Topic/online_marketing> ; # Online-Marketing
    schema:about <http://experiment.worldcat.org/entity/work/data/796695087#Topic/mobile_telekommunikation> ; # Mobile Telekommunikation
    schema:about <http://id.worldcat.org/fast/1146200> ; # Telemarketing
    schema:about <http://id.worldcat.org/fast/1735605> ; # Cell phones
    schema:author <http://viaf.org/viaf/78258144> ; # Kim Dushinski
    schema:bookEdition "Second edition." ;
    schema:bookFormat bgn:PrintBook ;
    schema:datePublished "2012" ;
    schema:description "Mobile marketing strategy and implementation -- Mobile marketing toolbox : tactics, campaign ideas, and resources -- Marketing and tracking mobile campaigns."@en ;
    schema:description ""Focusing on the continuing integration of mobile marketing into the daily lives of consumers-locally, nationally, and globally-this updated second edition reflects the most current trends in mobile marketing and offers step-by-step guidelines to creating and maintaining successful moblie-marketing campaigns. Based on 20 years of experience in the field, this reference shows how this cost-effective strategy can be used successfully by businesses of any size and includes detailed information on legal implications and tracking, avoiding common mistakes, and the most current online resources for mobile marketers. The easy-to-follow tips on building stronger consumer relationships through apps and social networking will help any company put their message in the palms of customers' hands"--Provided by publisher."@en ;
    schema:exampleOfWork <http://worldcat.org/entity/work/id/796695087> ;
    schema:inLanguage "en" ;
    schema:name "The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns"@en ;
    schema:productID "756837079" ;
    schema:workExample <http://worldcat.org/isbn/9780910965903> ;
    wdrs:describedby <http://www.worldcat.org/title/-/oclc/756837079> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/796695087#Topic/business_&_economics_advertising_&_promotion> # BUSINESS & ECONOMICS--Advertising & Promotion
    a schema:Intangible ;
    schema:name "BUSINESS & ECONOMICS--Advertising & Promotion"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/796695087#Topic/business_&_economics_marketing_direct> # BUSINESS & ECONOMICS--Marketing--Direct
    a schema:Intangible ;
    schema:name "BUSINESS & ECONOMICS--Marketing--Direct"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/796695087#Topic/mobile_telekommunikation> # Mobile Telekommunikation
    a schema:Intangible ;
    schema:name "Mobile Telekommunikation"@en ;
    .

<http://id.worldcat.org/fast/1146200> # Telemarketing
    a schema:Intangible ;
    schema:name "Telemarketing"@en ;
    .

<http://id.worldcat.org/fast/1735605> # Cell phones
    a schema:Intangible ;
    schema:name "Cell phones"@en ;
    .

<http://viaf.org/viaf/78258144> # Kim Dushinski
    a schema:Person ;
    schema:birthDate "1966" ;
    schema:familyName "Dushinski" ;
    schema:givenName "Kim" ;
    schema:name "Kim Dushinski" ;
    .

<http://worldcat.org/isbn/9780910965903>
    a schema:ProductModel ;
    schema:bookFormat schema:Paperback ;
    schema:isbn "0910965900" ;
    schema:isbn "9780910965903" ;
    .

<http://www.worldcat.org/title/-/oclc/756837079>
    a genont:InformationResource, genont:ContentTypeGenericResource ;
    schema:about <http://www.worldcat.org/oclc/756837079> ; # The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns
    schema:dateModified "2015-02-25" ;
    void:inDataset <http://purl.oclc.org/dataset/WorldCat> ;
    .


Content-negotiable representations

Chiudi finestra

Per favore entra in WorldCat 

Non hai un account? Puoi facilmente crearne uno gratuito.