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Les mutations du consommateur français : comment s'y adapter?

Author: Frank Oettgen; Walther Oettgen
Publisher: Colombelles : EMS, Éd. Management & société, 2004
Series: Pratiques d'entreprises
Edition/Format:   Print book : FrenchView all editions and formats
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Document Type: Book
All Authors / Contributors: Frank Oettgen; Walther Oettgen
ISBN: 2847690239 9782847690231
OCLC Number: 470148246
Notes: La couv. porte en plus : "vade mecum."
Bibliogr. p. 257-262. Index.
Description: 262 p. : graph., couv. ill. en coul. ; 21 cm.
Series Title: Pratiques d'entreprises
Responsibility: Frank et Walther Oettgen.
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