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My new business : a busy woman's guide to start-up success

Author: Wendy Kerr, (Businesswoman)
Publisher: Harlow, England : Pearson, 2014.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
Offers women a practical, step-by-step plan to start a business and design the lifestyle they want. Advises how to establish the type of business best for you and how to run it. Features suggestions on how to maintain commitment, and how to concurrently manage a business and motherhood.
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Document Type: Book
All Authors / Contributors: Wendy Kerr, (Businesswoman)
ISBN: 9781292016221 1292016221
OCLC Number: 883869477
Notes: Includes index.
Description: xiv, 233 pages ; 22 cm
Contents: IS STARTING A BUSINESS RIGHT FOR ME?: Do I really want this? --
Do I have a good idea? --
Do I have what it takes? --
What are my aspirations? IS MY IDEA RIGHT FOR THE MARKET?: Is there a market for it? --
Who are my competitors and how can I be different? --
Who are my customers and what do they think? --
What is the idea I want to move forward with? HOW DO I PLAN FOR SUCCESS?: How do I make it/do it? --
How will I sell it? --
What shall I charge for it? --
How do I market it? HOW WILL THE BUSINESS OPERATE? How will I make the business run? --
How much profit will I make? --
What business know-how do I need? --
How will I fund it? HOW DO I DO IT ALL? What does starting up on your own feel like? --
How do I sustain my commitment? --
How do I manage my life as well as my business? --
Is it possible to juggle running a business with motherhood?
Responsibility: Wendy Kerr.

Abstract:

Offers women a practical, step-by-step plan to start a business and design the lifestyle they want. Advises how to establish the type of business best for you and how to run it. Features suggestions on how to maintain commitment, and how to concurrently manage a business and motherhood.

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"A fearless guide for any woman looking for practical advice on their entrepreneurial journey".Justine Roberts, Founder & CEO, Mumsnet & Gransnet"Crammed full of practical information and advice on Read more...

 
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