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Networks, crowds, and markets : reasoning about a highly connected world

Author: David Easley; Jon Kleinberg
Publisher: New York : Cambridge University Press, 2010.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Database:WorldCat
Summary:
"Over the past decade there has been a growing public fascination with the complex connectedness of modern society. This connectedness is found in many incarnations: in the rapid growth of the Internet, in the ease with which global communication takes place, and in the ability of news and information as well as epidemics and financial crises to spread with surprising speed and intensity. These are phenomena that  Read more...
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Additional Physical Format: Networks, crowds, and markets
(NL-LeOCL)326606114
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: David Easley; Jon Kleinberg
ISBN: 9780511774171 0511774176 9780511761942 0511761945 9780521195331 0521195330
OCLC Number: 783469806
Description: 1 online resource (Text (xv, 727 p.) :) ill., map.
Contents: Machine generated contents note: 1. Overview; Part I. Graph Theory and Social Networks: 2. Graphs; 3. Strong and weak ties; 4. Networks in their surrounding contexts; 5. Positive and negative relationships; Part II. Game Theory: 6. Games; 7. Evolutionary game theory; 8. Modeling network traffic using game theory; 9. Auctions; Part III. Markets and Strategic Interaction in Networks: 10. Matching markets; 11. Network models of markets with intermediaries; 12. Bargaining and power in networks; Part IV. Information Networks and the World Wide Web: 13. The structure of the Web; 14. Link analysis and Web search; 15. Sponsored search markets; Part V. Network Dynamics: Population Models: 16. Information cascades; 17. Network effects; 18. Power laws and rich-get-richer phenomena; Part VI. Network Dynamics: Structural Models: 19. Cascading behavior in networks; 20. The small-world phenomenon; 21. Epidemics; Part VII. Institutions and Aggregate Behavior: 22. Markets and information; 23. Voting; 24. Property.
Responsibility: David Easley, Jon Kleinberg.

Abstract:

Reveals the interdisciplinary field of networks, which changes how we look at social, financial and technological interactions in modern society.  Read more...

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Check out this review: Read Suite 101's Review Here. "The field of information networks is an emerging discipline of immense importance that combines graph theory, probability and statistics, Read more...

 
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