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Neuprodukteinführungsstrategien schnelldrehender Konsumgüter : Eine empirische Wirkungsanalyse des Marketing Mix

Author: Tilo F Halaszovich
Publisher: Wiesbaden : Gabler Verlag / Springer Fachmedien Wiesbaden, Wiesbaden, 2011.
Edition/Format:   Computer file : Document : German
Database:WorldCat
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Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Tilo F Halaszovich
ISBN: 9783834961198 3834961191
OCLC Number: 703211267
Description: v.: digital.
Details: Mode of access: World Wide Web.
Responsibility: von Tilo F. Halaszovich.

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