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Neuromarketing und Markenwirkung : was das Marketing von der modernen Hirnforschung lernen kann

Author: Ralf Zimmermann
Publisher: Saarbrücken : VDM, Müller, 2006.
Edition/Format:   Print book : GermanView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Ralf Zimmermann
ISBN: 9783865502933 3865502938
OCLC Number: 180930798
Notes: Literaturverz. S. 73 - 80.
Description: 80 S. : ill., graph. Darst. ; 21 cm
Responsibility: Ralf Zimmermann.
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