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The neuroscientific basis of successful design : how emotions and perceptions matter

Author: Marco Maiocchi; Margherita Pillan
Publisher: Berlin : Springer, 2015.
Series: SpringerBriefs in applied sciences and technology., PoliMI SpringerBriefs.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
The term ℓ́ℓdesignℓ́ℓ today encompasses attributes of artifacts that go beyond their intended functions, imbuing them with new meanings. Those meanings are deeply related to the emotions perceived by the users. This book investigates the findings deriving from the neurosciences that are relevant to design. Drawing upon up-to-date neuroscientific knowledge, the authors define what an emotion is, examine the  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Maiocchi, Marco.
Neuroscientific basis of successful design
(OCoLC)896907978
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Marco Maiocchi; Margherita Pillan
ISBN: 9783319028019 3319028014
OCLC Number: 897466911
Description: 1 online resource.
Contents: Emotions and design methodologies --
Design as evolutionary discipline --
Emotions and design --
Perception and emotions --
Metaphors and design --
The Design Process --
Case studies --
Future developments.
Series Title: SpringerBriefs in applied sciences and technology., PoliMI SpringerBriefs.
Responsibility: Marco Maiocchi, Margherita Pillan.

Abstract:

Consequences for the design process are then considered and a design process is proposed that takes into account emotional impacts as one of the goals.  Read more...

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