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The new cultures of food : marketing opportunities from ethnic, religious and cultural diversity

Author: Adam Lindgreen; Martin K Hingley
Publisher: Surrey, England ; Burlington, VT : Gower Pub. Co., ©2009.
Series: Food and agricultural marketing series.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Database:WorldCat
Summary:

Food is an extraordinary expression of culture. This title uses the perspective of food culture to explore the role of food as a social agent and attitudes to various foodstuffs amongst indigenous  Read more...

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Genre/Form: Electronic books
Additional Physical Format: Print version:
New cultures of food.
Surrey, England ; Burlington, VT : Gower Pub. Co., ©2009
(DLC) 2008942220
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Adam Lindgreen; Martin K Hingley
OCLC Number: 647792945
Description: 1 online resource (xxi, 319 pages) : illustrations.
Contents: The European Perspective --
The Latin American Perspective --
The Near and Far East Asian Perspective.
Series Title: Food and agricultural marketing series.
Responsibility: edited by Adam Lindgreen and Martin K. Hingley.
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'This book is very well timed. It casts an innovative and wider perspective on how global migrations are affecting the way we eat food, and the religious and cultural aspects of food which Read more...

 
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