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The new typography : a handbook for modern designers

저자: Jan Tschichold
출판사: Berkeley : University of California Press, ©1995.
시리즈: Weimar and now, 8.
판/형식:   도서 : 주 또는 도 정부 간행물 : 영어모든 판과 형식 보기
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요약:
Since its initial publication in Berlin in 1928, Jan Tschichold's The New Typography has been recognized as the definitive treatise on book and graphic design in the machine age. At once a key theoretical document of Central European modernism between the world wars and an invaluable source of working principles for the practicing designer, this classic work enjoys the reputation among book artists that Le
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추가적인 물리적 형식: Online version:
Tschichold, Jan, 1902-1974.
New typography.
Berkeley : University of California Press, c1995
(OCoLC)604985455
Online version:
Tschichold, Jan, 1902-1974.
New typography.
Berkeley : University of California Press, c1995
(OCoLC)606442467
자료 유형: 정부 간행물, 주 또는 도 정부 간행물
문서 형식:
모든 저자 / 참여자: Jan Tschichold
ISBN: 0520071468 9780520071469
OCLC 번호: 32018146
언어 메모: Translation of: Die neue typographie: ein handbuch für Zeitgemäss Schaffende.
설명: xliv, 236 p. : ill. ; 22 cm.
일련 제목: Weimar and now, 8.
다른 제목 Neue Typographie.
책임: Jan Tschichold ; translated by Ruari McLean, with an introduction by Robin Kinross.
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초록:

Since its initial publication in Berlin in 1928, Jan Tschichold's The New Typography has been recognized as the definitive treatise on book and graphic design in the machine age. At once a key theoretical document of Central European modernism between the world wars and an invaluable source of working principles for the practicing designer, this classic work enjoys the reputation among book artists that Le Corbusier's Toward a New Architecture has long held among architects.

The book's legendary renown is certain to increase with the long-overdue appearance of this first English translation, published in a form that reflects Tschichold's original typography and design. Ranging from theoretical discussions of typography in the age of photography and mechanical standardization to practical considerations in designing business forms, The New Typography remains essential reading for designers, art historians, and all those concerned with the evolution of visual communication in the twentieth century.

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