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No such thing as over-exposure : inside the life and celebrity of Donald Trump

Author: Robert Slater
Publisher: Upper Saddle River, NJ : Prentice Hall, ©2005.
Edition/Format:   Print book : Biography : EnglishView all editions and formats
Summary:
With The Apprentice, Donald Trump has gone beyond celebrity to become a true legend. He's the one billionaire everyone recognizes, the only one whose name is its own global brand. But, for all the ink that's been spilled about him, nobody's ever fully captured the man - until now.
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Genre/Form: Biography
Case studies
Nonfiction
Additional Physical Format: Online version:
Slater, Robert, 1943-
No such thing as over-exposure.
Upper Saddle River, NJ : Prentice Hall, ©2005
(OCoLC)616116991
Named Person: Donald Trump; Donald Trump
Material Type: Biography, Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Robert Slater
ISBN: 0131497340 9780131497344 9780134702957 0134702956
OCLC Number: 58440769
Description: xxiv, 247 pages ; 24 cm
Contents: Forging an image --
Seizing an island --
The value of celebrity --
The nurturing of a name --
Suddenly, a household name.
Responsibility: Robert Slater.
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Abstract:

Looks at what makes Donald Trump tick. This work aims to find out why Donald is so successful.  Read more...

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"A refreshing antidote to the mumbling modesty that bedevils much of our culture. Trump understands that self-promotion and fame is the best insurance of power already attained. Slater captures this Read more...

 
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