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Nonprofit essentials : the capital campaign

Author: Julia Walker
Publisher: Hoboken, N.J. : John Wiley & Sons, ©2005.
Series: AFP fund development series.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:
"Nonprofit Essentials: The Capital Campaign is an accessible and easy-to-read professional guide that provides concise, in-depth advice on capital campaigns. Julia Walker shares the tips, techniques, and programs that have helped her raise more than $600 million in capital campaigns. Nonprofit Essentials highlights new tools available through the Internet, such as Web sites for prospect research and the use of  Read more...
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Details

Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Julia Walker
ISBN: 0471684295 9780471684299
OCLC Number: 57003797
Notes: Includes index.
Description: xiii, 177 pages ; 26 cm.
Contents: Before beginning your capital campaign --
Preparing for the capital campaign --
Campaign structure : timetables, gift tables, and goals --
Effective campaign leadership --
Making a compelling case --
Prospect identification, cultivation, and solicitation --
Strategies that motivate donors --
Repositioning your organization through the capital campaign rules of the road.
Series Title: AFP fund development series.
Responsibility: Julia Ingraham Walker.
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Abstract:

Nonprofit Essentials is a clear and compelling guide to the key components shared by all campaigns. Illuminating case studies, practical tools, proven strategies, and helpful hints displayed  Read more...

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   schema:reviewBody ""Nonprofit Essentials: The Capital Campaign is an accessible and easy-to-read professional guide that provides concise, in-depth advice on capital campaigns. Julia Walker shares the tips, techniques, and programs that have helped her raise more than $600 million in capital campaigns. Nonprofit Essentials highlights new tools available through the Internet, such as Web sites for prospect research and the use of electronic media to help make an organization's case stand out among the competition."--Jacket." ;
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