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| 文件类型： | 书 |
|---|---|
| 所有的著者/提供者： |
Richard H Thaler; Cass R Sunstein |
| ISBN: | 9780143115267 014311526X |
| OCLC号码： | 233548023 |
| 描述： | viii, 312 p. : ill. ; 22 cm. |
| 内容： | Biases and blunders -- Resisting temptation -- Following the herd -- When do we need a nudge? -- Choice architecture -- Save more tomorrow -- Naïve investing -- Credit markets -- Privatizing social security : Smorgasboard style -- Prescription drugs : Part D for daunting -- How to increase organ donations -- Saving the planet -- Improving school choices -- Should patients be forced to buy lottery tickets? -- Privatizing marriage -- A dozen nudges -- Objections -- The real third way -- Bonus chapter : twenty more nudges -- Postscript : November 2008. |
| 责任： | Richard H. Thaler, Cass R. Sunstein. |
摘要：
Offering a study of the application of the science of choice, a guide that uses examples from all aspects of life demonstrates how it is possible to design environments that make it more likely for us to act in our own interests.
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