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Nudge : improving decisions about health, wealth, and happiness

Author: Richard H Thaler; Cass R Sunstein
Publisher: New York : Penguin Books, 2009.
Edition/Format:   eBook : Document : English : Revised and expanded editionView all editions and formats
Summary:
Offering a study of the application of the science of choice, a guide that uses examples from all aspects of life demonstrates how it is possible to design environments that make it more likely for us to act in our own interests.
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Thaler, Richard H., 1945-
Nudge.
New York : Penguin Books, 2009
(DLC) 2009417516
(OCoLC)310424265
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Richard H Thaler; Cass R Sunstein
ISBN: 0300146817 9780300146813 9781101655092 1101655097 9780141976105 0141976101
OCLC Number: 826900317
Description: 1 online resource (viii, 312 pages) : illustrations
Contents: Biases and blunders --
Resisting temptation --
Following the herd --
When do we need a nudge? --
Choice architecture --
Save more tomorrow --
Naïve investing --
Credit markets --
Privatizing social security : Smorgasboard style --
Prescription drugs : Part D for daunting --
How to increase organ donations --
Saving the planet --
Improving school choices --
Should patients be forced to buy lottery tickets? --
Privatizing marriage --
A dozen nudges --
Objections --
The real third way --
Bonus chapter : twenty more nudges --
Postscript : November 2008.
Responsibility: Richard H. Thaler, Cass R. Sunstein.

Abstract:

Offering a study of the application of the science of choice, a guide that uses examples from all aspects of life demonstrates how it is possible to design environments that make it more likely for us to act in our own interests.

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