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Old Spice case study : effectively harnessing social media in personal care.

Author: Datamonitor (Firm)
Publisher: [Place of publication not identified] : Datamonitor, 2010.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Database:WorldCat
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Genre/Form: Business case study
Case studies
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Datamonitor (Firm)
OCLC Number: 707433164
Notes: Title from screen.
Reference Code: CM00056-004.
Other Titles: Datamonitor Case Studies.

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