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One click : Jeff Bezos and the rise of Amazon.com

著者: Richard L Brandt
出版商: New York : Portfolio/Penguin, 2011.
版本/格式:   打印图书 : 传记 : 英语查看所有的版本和格式
数据库:WorldCat
提要:
"An insightful look at how Amazon really works and how its founder and CEO makes it happen. Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the button on every page: Buy now with one click. Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of  再读一些...
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类型/形式: Biography
History
提及的人: Jeffrey Bezos; Jeffrey Bezos; Jeffrey Bezos; Jeffrey Bezos
材料类型: 传记
文档类型 图书
所有的著者/提供者: Richard L Brandt
ISBN: 9781591843757 9780670920679 1591843758 9781591844532 1591844533 0670920673
OCLC号码: 681488357
描述: 214 pages ; 19 cm
内容: One click is not enough --
Portrait of the entrepreneur as a young man --
Jeff gets a job --
Jeff discovers the internet --
Three nerds and an accountant --
How to build a better bookstore --
Growing pains --
Money to burn through --
Growing up --
Who you calling a bookstore? --
The crash --
Bezos bets big on the Kindle --
Is Amazon killing the bookstore? --
A cool guy with a funny laugh --
But what kind of manager is he? --
Head in the clouds --
Step by step, courageously.
责任: Richard L. Brandt.
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摘要:

Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and founder Jeff Bezos, a man  再读一些...

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