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Open innovation : new product development essentials from the PDMA

Author: Charles Noble; Abbie Griffin; Serdar Durmusoglu
Publisher: Hoboken : Wiley, [2014]
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:
"A clear, practical guide to implementing Open Innovation for new product developmentOpen Innovation: New Product Development Essentials from the PDMA is a comprehensive guide to the theory and practice of the Open Innovation method. Written by experts from the Product Development and Management Association, the book packages a collection of Open Innovation tools in a digestible and actionable format. Real-world
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Additional Physical Format: Online version:
Open innovation.
Hoboken : Wiley, 2014
(DLC) 2014035656
Document Type: Book
All Authors / Contributors: Charles Noble; Abbie Griffin; Serdar Durmusoglu
ISBN: 9781118770771 1118770773
OCLC Number: 875249095
Description: xxii, 361 pages : illustrations ; 24 cm
Contents: Part 1 Open innovation in the fuzzy front end --
1. De-bottlenecking open innovation: turning patent-based technology network analysis into value --
2. Open foresight workshops for opportunity identification --
Part 2 Open innovation in the development stage --
3. Keeping up with the virtual voice of the customer-social media applications in product innovation --
4. Prediction, preference, and idea markets: how corparations can use the wisdom of their employees --
5. Catalyzing tacit knowledge exchange with visual thinking techniques to achieve productive open innovation collaborations --
6. User collaboration through private online communities --
Part 3 Open innovation with universities --
7. Collaborative innovation across industry-academy and functional boundaries: how companies innnovate with interdisciplinary faculty and student terms --
8. Open innovation: a framework for collaborative product development between industry and universities --
Part 4 Open innovation for really big initiatives --
9. Open innovation as a discovery solution for confronting the extraordinary challenge --
Part 5 Best practices and advice for open innovation --
10. How to work with small companies to expand your open innovation capabilities --
11. Boosting open innovation by leveraging big data --
12. American productivity and quality center best practices study: using open innovation to generate ideas.
Responsibility: edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin.
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Abstract:

A clear, practical guide to implementing Open Innovation for new product development Open Innovation: New Product Development Essentials from the PDMA is a comprehensive guide to the theory and  Read more...

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