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Organization strategy, a marketing approach

Author: E Raymond Corey; Steven H Star; Harvard University. Graduate School of Business Administration. Division of Research.
Publisher: Boston, Division of Research, Graduate School of Business Administration, Harvard University, 1971.
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
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Genre/Form: Case studies
Document Type: Book
All Authors / Contributors: E Raymond Corey; Steven H Star; Harvard University. Graduate School of Business Administration. Division of Research.
ISBN: 0875840884 9780875840888
OCLC Number: 116222
Notes: "Based on a detailed examination of the organizational structures and processes in: IBM, Sears, Ford, General Electric, General Foods, Lockheed, Mobil, Monsanto, Du Pont, and Pfizer."
Description: xi, 434 pages illustrations 29 cm
Responsibility: [by] E. Raymond Corey [and] Steven H. Star.

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