skip to content
Packaging design : successful product branding from concept to shelf Preview this item
ClosePreview this item
Checking...

Packaging design : successful product branding from concept to shelf

Author: Marianne Rosner Klimchuk; Sandra A Krasovec
Publisher: Hoboken, N.J. : J. Wiley & Sons, ©2006.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:

Packaging Design: From Concept to Shelf offers a single source for practical information on how to create successful packaging designs that serve as the marketing vehicle for consumer products.

Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

 

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Marianne Rosner Klimchuk; Sandra A Krasovec
ISBN: 047172016X 9780471720164
OCLC Number: 63705844
Description: x, 262 pages : illustrations (some color) ; 25 cm
Contents: Accounting for the past --
Defining packaging design --
The stakeholders --
Design fundamentals --
Typography --
Communicating with color --
Communicating with imagery --
Structures and materials --
Planning for production --
The design process --
Considering the environment --
Understanding legal issues.
Responsibility: Marianne Rosner Klimchuk and Sandra A. Krasovec.
More information:

Reviews

Editorial reviews

Publisher Synopsis

"Insightful text and real-world visuals unite to provide examples of responsible packaging design..." (DynamicGraphics, Feb/Mar 2007)

 
User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/63705844> # Packaging design : successful product branding from concept to shelf
    a schema:CreativeWork, schema:Book ;
    library:oclcnum "63705844" ;
    library:placeOfPublication <http://id.loc.gov/vocabulary/countries/nju> ;
    library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/801390392#Place/hoboken_n_j> ; # Hoboken, N.J.
    schema:about <http://dewey.info/class/658.564/e22/> ;
    schema:about <http://experiment.worldcat.org/entity/work/data/801390392#Topic/marketing> ; # Marketing
    schema:about <http://experiment.worldcat.org/entity/work/data/801390392#Topic/reklamkonst> ; # Reklamkonst
    schema:about <http://experiment.worldcat.org/entity/work/data/801390392#Topic/forpackningar_design> ; # Förpackningar--design
    schema:about <http://experiment.worldcat.org/entity/work/data/801390392#Topic/design> ; # Design
    schema:about <http://experiment.worldcat.org/entity/work/data/801390392#Topic/produktmarketing> ; # Produktmarketing
    schema:about <http://experiment.worldcat.org/entity/work/data/801390392#Topic/varumarken> ; # Varumärken
    schema:about <http://experiment.worldcat.org/entity/work/data/801390392#Topic/produktgestaltung> ; # Produktgestaltung
    schema:about <http://id.loc.gov/authorities/subjects/sh2010104699> ; # Packaging--Design
    schema:about <http://id.worldcat.org/fast/1050166> ; # Packaging--Design
    schema:bookFormat bgn:PrintBook ;
    schema:contributor <http://viaf.org/viaf/277231858> ; # Sandra A. Krasovec
    schema:copyrightYear "2006" ;
    schema:creator <http://viaf.org/viaf/269504443> ; # Marianne Rosner Klimchuk
    schema:datePublished "2006" ;
    schema:description "Accounting for the past -- Defining packaging design -- The stakeholders -- Design fundamentals -- Typography -- Communicating with color -- Communicating with imagery -- Structures and materials -- Planning for production -- The design process -- Considering the environment -- Understanding legal issues."@en ;
    schema:exampleOfWork <http://worldcat.org/entity/work/id/801390392> ;
    schema:inLanguage "en" ;
    schema:name "Packaging design : successful product branding from concept to shelf"@en ;
    schema:productID "63705844" ;
    schema:publication <http://www.worldcat.org/title/-/oclc/63705844#PublicationEvent/hoboken_n_j_j_wiley_&_sons_2006> ;
    schema:publisher <http://experiment.worldcat.org/entity/work/data/801390392#Agent/j_wiley_&_sons> ; # J. Wiley & Sons
    schema:url <http://catdir.loc.gov/catdir/toc/ecip068/2006004539.html> ;
    schema:workExample <http://worldcat.org/isbn/9780471720164> ;
    umbel:isLike <http://bnb.data.bl.uk/id/resource/GBA660640> ;
    wdrs:describedby <http://www.worldcat.org/title/-/oclc/63705844> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/801390392#Agent/j_wiley_&_sons> # J. Wiley & Sons
    a bgn:Agent ;
    schema:name "J. Wiley & Sons" ;
    .

<http://experiment.worldcat.org/entity/work/data/801390392#Place/hoboken_n_j> # Hoboken, N.J.
    a schema:Place ;
    schema:name "Hoboken, N.J." ;
    .

<http://experiment.worldcat.org/entity/work/data/801390392#Topic/forpackningar_design> # Förpackningar--design
    a schema:Intangible ;
    schema:name "Förpackningar--design"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/801390392#Topic/produktgestaltung> # Produktgestaltung
    a schema:Intangible ;
    schema:name "Produktgestaltung"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh2010104699> # Packaging--Design
    a schema:Intangible ;
    schema:name "Packaging--Design"@en ;
    .

<http://id.worldcat.org/fast/1050166> # Packaging--Design
    a schema:Intangible ;
    schema:name "Packaging--Design"@en ;
    .

<http://viaf.org/viaf/269504443> # Marianne Rosner Klimchuk
    a schema:Person ;
    schema:familyName "Klimchuk" ;
    schema:givenName "Marianne Rosner" ;
    schema:name "Marianne Rosner Klimchuk" ;
    .

<http://viaf.org/viaf/277231858> # Sandra A. Krasovec
    a schema:Person ;
    schema:familyName "Krasovec" ;
    schema:givenName "Sandra A." ;
    schema:name "Sandra A. Krasovec" ;
    .

<http://worldcat.org/isbn/9780471720164>
    a schema:ProductModel ;
    schema:isbn "047172016X" ;
    schema:isbn "9780471720164" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.