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Perception and imaging

Author: Richard D Zakia
Publisher: Boston, MA : Focal Press, ©2002.
Edition/Format:   Print book : English : 2nd edView all editions and formats
Summary:

Invites you to explore the domain of the subconscious and collective unconscious, and the role subliminals, secondary images, and archetypes play; the role of memory and association, and why  Read more...

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Additional Physical Format: Online version:
Zakia, Richard D.
Perception and imaging.
Boston, MA : Focal Press, ©2002
(OCoLC)606626184
Online version:
Zakia, Richard D.
Perception and imaging.
Boston, MA : Focal Press, ©2002
(OCoLC)608982965
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Richard D Zakia
ISBN: 024080466X 9780240804668
OCLC Number: 47745835
Description: xix, 370 pages : illustrations ; 26 cm
Contents: Selection --
Gestalt grouping --
Memory and association --
Space, time, and color --
Contours --
Illusion and ambiguity --
The morphics --
Personality --
Subliminals --
Critiquing photographs --
Rhetoric --
Appendix A: Additional concepts --
Appendix B: Answers to selected exercises.
Responsibility: Richard Zakia.
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"Clear, thought-provoking, applicable to all visual communications.""An excellent and most useful text. It gives a comprehensive introduction to how the eye and human visual system respond to imagery Read more...

 
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