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Personas -- user focused design

Author: Lene Nielsen
Publisher: London ; New York : Springer, ©2013.
Series: Human-computer interaction series, 15.
Edition/Format:   eBook : Document : EnglishView all editions and formats
People relate to other people, not to simplified types or segments. This is the concept that underpins this book. Personas, a user centered design methodology covers topics from interaction design within IT, through to issues surrounding product design, communication, and marketing. Project developers need to understand how users approach their products from the product's infancy, and regardless of what the product  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Lene Nielsen
ISBN: 9781447140849 1447140842 9781447140832 1447140834
OCLC Number: 807706782
Description: 1 online resource : illustrations (some color).
Contents: A Slice of the World --
he First Connections --
Food for Thought --
The Final Number --
Do You Know Karina? --
Exposition to Action --
The Reality of Everyone? --
Get the Message Across! --
Stories About the Future --
It Does Not End Here --
Personas in a More User-Focused World.
Series Title: Human-computer interaction series, 15.
Responsibility: Lene Nielsen.


Contending that people view each other as individuals, not classifiable types in a segmented society, this volume explains a versatile concept of user-focused design, solidly backed by research, and  Read more...
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Alan Arnfeld, Best Practice Bank, Abingdon, United Kingdom Excerpts from full review posted Mar 4 2013 to Computing Reviews [Review #: CR140980] ...There are many examples of persona creation Read more...

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