RT Video/DVD DB /z-wcorg/ DS http://worldcat.org ID 59670567 LA Closed-captioned. T1 The persuaders A1 Goodman, Barak., Goodman, Rachel Dretzin., Soenens, Muriel., Rushkoff, Douglas., Ark Media (Firm), WGBH (Television station : Boston, Mass.), PBS Home Video., PB PBS Home Video PP [Alexandria, Va.] YR 2004 SN 0793646855 9780793646852 AB Examines the "persuasion industries" of advertising and public relations. Shows how marketers have developed new ways of integrating their message into the fabric of our lives. Explores how the culture of marketing has come to shape the way Americans understand the world and themselves and how the techniques of the persuasion industries have migrated to politics.