přejít na obsah
Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders Náhled dokumentu
ZavřítNáhled dokumentu
Probíhá kontrola...

Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders

Autor William Tyson
Vydavatel: Sterling, Va. : Stylus Pub., ©2010.
Vydání/formát:   e-kniha : Document : English : 1st edZobrazit všechny vydání a formáty
Databáze:WorldCat
Shrnutí:
How do you get yourself heard amid the volume of news and information in today's 24-hour news cycle, and get your message across in an environment where blogs and Twitter vie with traditional media? Bill Tyson shows you how to undertake early and thoughtful communications planning, understand the needs and workings of the media, both traditional and digital, and tell your story in a way that will capture your  Přečíst více...
Hodnocení:

(ještě nehodnoceno) 0 zobrazit recenze - Buďte první.

Předmětová hesla:
Více podobných

 

Najít online exemplář

Odkazy na tento dokument

Vyhledat exemplář v knihovně

&AllPage.SpinnerRetrieving; Vyhledávání knihoven, které vlastní tento dokument...

Detaily

Žánr/forma: Electronic books
Doplňující formát: Print version:
Tyson, William, 1949-
Pitch perfect.
Sterling, Va. : Stylus Pub., ©2010
(DLC) 2009052302
(OCoLC)475455302
Typ materiálu: Document, Internetový zdroj
Typ dokumentu: Internet Resource, Computer File
Všichni autoři/tvůrci: William Tyson
ISBN: 9781441651914 1441651918 9781579225452 1579225454
OCLC číslo: 646828481
Popis: 1 online resource (xvi, 224 pages)
Obsahy: Cover; Contents; Acknowledgments; Foreword; 1 Telling Your Story: Is It a Good Report If It's Not Read?; Coming to Terms; Time, Risk, and Rewards; 2 How the Media Works; Earning Media Coverage; Getting on the Media's Contact Lists; 3 Getting Started; Contacting the Media; What Makes News; 4 Developing a Media Strategy: Prioritizing the Media; Story Placement; Offering an Exclusive; 5 Presenting Your Story in Writing; Press Release; E-Mail; 6 Calling the Media; What to Say When You Call; Whom to Contact; Titles and Functions; 7 Media Sessions; 8 Resources for Contacting the Media.
Odpovědnost: William Tyson ; foreword by Robert Zemsky.

Anotace:

Intended for scholars, researchers, and academic leaders who have a passion to share their knowledge outside their classroom, laboratory, or institution; who want to make a difference. This book  Přečíst více...

Recenze

Recenze redakce

Souhrn od vydavatele

"This is a remarkable work, a how-to guide to effective media relations by a pro who has seen it all and done it all. It is a brisk, entertaining tour of a largely misunderstood world and a practical Přečíst více...

 
Recenze vložené uživatelem
Nahrávání recenzí GoodReads...
Přebírání recenzí DOGO books...

Štítky

Buďte první.

Podobné dokumenty

Potvrdit tento požadavek

Tento dokument jste si již vyžádali. Prosím vyberte Ok pokud chcete přesto v žádance pokračovat.

Propojená data


<http://www.worldcat.org/oclc/646828481>
library:oclcnum"646828481"
library:placeOfPublication
library:placeOfPublication
rdf:typeschema:MediaObject
rdf:typeschema:Book
rdf:valueUnknown value: dct
schema:about
schema:about
schema:about
<http://id.worldcat.org/fast/1161846>
rdf:typeschema:Intangible
schema:name"Universities and colleges--Public relations"@en
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:about
schema:bookEdition"1st ed."
schema:bookFormatschema:EBook
schema:copyrightYear"2010"
schema:creator
schema:datePublished"2010"
schema:description"Cover; Contents; Acknowledgments; Foreword; 1 Telling Your Story: Is It a Good Report If It's Not Read?; Coming to Terms; Time, Risk, and Rewards; 2 How the Media Works; Earning Media Coverage; Getting on the Media's Contact Lists; 3 Getting Started; Contacting the Media; What Makes News; 4 Developing a Media Strategy: Prioritizing the Media; Story Placement; Offering an Exclusive; 5 Presenting Your Story in Writing; Press Release; E-Mail; 6 Calling the Media; What to Say When You Call; Whom to Contact; Titles and Functions; 7 Media Sessions; 8 Resources for Contacting the Media."@en
schema:description"How do you get yourself heard amid the volume of news and information in today's 24-hour news cycle, and get your message across in an environment where blogs and Twitter vie with traditional media? Bill Tyson shows you how to undertake early and thoughtful communications planning, understand the needs and workings of the media, both traditional and digital, and tell your story in a way that will capture your audience."@en
schema:exampleOfWork<http://worldcat.org/entity/work/id/792888486>
schema:genre"Electronic books"@en
schema:inLanguage"en"
schema:name"Pitch perfect communicating with traditional and social media for scholars, researchers, and academic leaders"@en
schema:publication
schema:publisher
schema:url<http://site.ebrary.com/id/10545773>
schema:url<http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=321115>
schema:url<http://public.eblib.com/choice/publicfullrecord.aspx?p=911881>
schema:workExample
schema:workExample
wdrs:describedby

Content-negotiable representations

Zavřít okno

Prosím přihlaste se do WorldCat 

Nemáte účet? Můžete si jednoduše vytvořit bezplatný účet.