zum Inhalt wechseln
Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders Titelvorschau
SchließenTitelvorschau
Prüfung…

Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders

Verfasser/in: William Tyson
Verlag: Sterling, Va. : Stylus Pub., ©2010.
Ausgabe/Format   E-Book : Dokument : Englisch : 1st edAlle Ausgaben und Formate anzeigen
Datenbank:WorldCat
Zusammenfassung:
How do you get yourself heard amid the volume of news and information in today's 24-hour news cycle, and get your message across in an environment where blogs and Twitter vie with traditional media? Bill Tyson shows you how to undertake early and thoughtful communications planning, understand the needs and workings of the media, both traditional and digital, and tell your story in a way that will capture your  Weiterlesen…
Bewertung:

(noch nicht bewertet) 0 mit Rezensionen - Verfassen Sie als Erste eine Rezension.

Themen
Ähnliche Titel

 

Online anzeigen

Links zu diesem Titel

Exemplar ausleihen

&AllPage.SpinnerRetrieving; Suche nach Bibliotheken, die diesen Titel besitzen ...

Details

Gattung/Form: Electronic books
Physisches Format Print version:
Tyson, William, 1949-
Pitch perfect.
Sterling, Va. : Stylus Pub., ©2010
(DLC) 2009052302
(OCoLC)475455302
Medientyp: Dokument, Internetquelle
Dokumenttyp: Internet-Ressource, Computer-Datei
Alle Autoren: William Tyson
ISBN: 9781441651914 1441651918 9781579225452 1579225454
OCLC-Nummer: 646828481
Beschreibung: 1 online resource (xvi, 224 pages)
Inhalt: Cover; Contents; Acknowledgments; Foreword; 1 Telling Your Story: Is It a Good Report If It's Not Read?; Coming to Terms; Time, Risk, and Rewards; 2 How the Media Works; Earning Media Coverage; Getting on the Media's Contact Lists; 3 Getting Started; Contacting the Media; What Makes News; 4 Developing a Media Strategy: Prioritizing the Media; Story Placement; Offering an Exclusive; 5 Presenting Your Story in Writing; Press Release; E-Mail; 6 Calling the Media; What to Say When You Call; Whom to Contact; Titles and Functions; 7 Media Sessions; 8 Resources for Contacting the Media.
Verfasserangabe: William Tyson ; foreword by Robert Zemsky.

Abstract:

Intended for scholars, researchers, and academic leaders who have a passion to share their knowledge outside their classroom, laboratory, or institution; who want to make a difference. This book  Weiterlesen…

Rezensionen

Redaktionelle Rezension

Nielsen BookData

"This is a remarkable work, a how-to guide to effective media relations by a pro who has seen it all and done it all. It is a brisk, entertaining tour of a largely misunderstood world and a practical Weiterlesen…

 
Nutzer-Rezensionen
Suche nach GoodReads-Rezensionen
Suche nach DOGObooks-Rezensionen…

Tags

Tragen Sie als Erste Tags ein.

Ähnliche Titel

Verwandte Themen:(5)

Nutzerlisten mit diesen Titeln (3)

Anfrage bestätigen

Sie haben diesen Titel bereits angefordert. Wenn Sie trotzdem fortfahren möchten, klicken Sie auf OK.

Verlinkung


Primary Entity

<http://www.worldcat.org/oclc/646828481> # Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders
    a schema:CreativeWork, schema:MediaObject, schema:Book ;
   library:oclcnum "646828481" ;
   library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/792888486#Place/sterling_va> ; # Sterling, Va.
   library:placeOfPublication <http://id.loc.gov/vocabulary/countries/vau> ;
   schema:about <http://id.worldcat.org/fast/1161846> ; # Universities and colleges--Public relations
   schema:about <http://id.worldcat.org/fast/870133> ; # Communication in education
   schema:about <http://id.loc.gov/authorities/subjects/sh2010117469> ; # Universities and colleges--Public relations--United States
   schema:about <http://experiment.worldcat.org/entity/work/data/792888486#Topic/college_teachers_professional_relationships_united_states> ; # College teachers--Professional relationships--United States
   schema:about <http://id.loc.gov/authorities/subjects/sh2008100507> ; # Communication in education--United States
   schema:about <http://id.worldcat.org/fast/1204155> ; # United States
   schema:about <http://experiment.worldcat.org/entity/work/data/792888486#Topic/mass_media_and_education_united_states> ; # Mass media and education--United States
   schema:about <http://dewey.info/class/659.2937873/e22/> ;
   schema:about <http://id.worldcat.org/fast/1011341> ; # Mass media and education
   schema:about <http://experiment.worldcat.org/entity/work/data/792888486#Topic/business_&_economics_public_relations> ; # BUSINESS & ECONOMICS--Public Relations
   schema:bookEdition "1st ed." ;
   schema:bookFormat schema:EBook ;
   schema:copyrightYear "2010" ;
   schema:creator <http://viaf.org/viaf/103479386> ; # William Tyson
   schema:datePublished "2010" ;
   schema:description "How do you get yourself heard amid the volume of news and information in today's 24-hour news cycle, and get your message across in an environment where blogs and Twitter vie with traditional media? Bill Tyson shows you how to undertake early and thoughtful communications planning, understand the needs and workings of the media, both traditional and digital, and tell your story in a way that will capture your audience."@en ;
   schema:description "Cover; Contents; Acknowledgments; Foreword; 1 Telling Your Story: Is It a Good Report If It's Not Read?; Coming to Terms; Time, Risk, and Rewards; 2 How the Media Works; Earning Media Coverage; Getting on the Media's Contact Lists; 3 Getting Started; Contacting the Media; What Makes News; 4 Developing a Media Strategy: Prioritizing the Media; Story Placement; Offering an Exclusive; 5 Presenting Your Story in Writing; Press Release; E-Mail; 6 Calling the Media; What to Say When You Call; Whom to Contact; Titles and Functions; 7 Media Sessions; 8 Resources for Contacting the Media."@en ;
   schema:exampleOfWork <http://worldcat.org/entity/work/id/792888486> ;
   schema:genre "Electronic books"@en ;
   schema:inLanguage "en" ;
   schema:isSimilarTo <http://www.worldcat.org/oclc/475455302> ;
   schema:name "Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders"@en ;
   schema:productID "646828481" ;
   schema:publication <http://www.worldcat.org/title/-/oclc/646828481#PublicationEvent/sterling_va_stylus_pub_2010> ;
   schema:publisher <http://experiment.worldcat.org/entity/work/data/792888486#Agent/stylus_pub> ; # Stylus Pub.
   schema:url <http://site.ebrary.com/lib/macewan/Doc?id=10545773> ;
   schema:url <http://ebookcentral.proquest.com/lib/macewan-ebooks/detail.action?docID=911881> ;
   schema:url <http://ebookcentral.proquest.com/lib/rdc/detail.action?docID=911881> ;
   schema:url <http://ebookcentral.proquest.com/lib/concordiaab-ebooks/detail.action?docID=911881> ;
   schema:url <http://ezproxy.agpc.talonline.ca:80/login?url=http://site.ebrary.com/lib/gprc/Doc?id=10545773> ;
   schema:url <http://site.ebrary.com/lib/concordiaab/Doc?id=10545773> ;
   schema:url <http://site.ebrary.com/id/10545773> ;
   schema:url <http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e000xna&AN=321115> ;
   schema:url <http://ebookcentral.proquest.com/lib/gprc-ebooks/detail.action?docID=911881> ;
   schema:url <http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=321115> ;
   schema:url <http://public.eblib.com/choice/publicfullrecord.aspx?p=911881> ;
   schema:url <http://site.ebrary.com/lib/rdcollege/Doc?id=10545773> ;
   schema:workExample <http://worldcat.org/isbn/9781579225452> ;
   schema:workExample <http://worldcat.org/isbn/9781441651914> ;
   wdrs:describedby <http://www.worldcat.org/title/-/oclc/646828481> ;
    .


Related Entities

<http://ebookcentral.proquest.com/lib/concordiaab-ebooks/detail.action?docID=911881>
   rdfs:comment "from Ebook Central Academic Complete" ;
   rdfs:comment "(Unlimited Concurrent Users)" ;
    .

<http://ebookcentral.proquest.com/lib/gprc-ebooks/detail.action?docID=911881>
   rdfs:comment "from Ebook Central Academic Complete" ;
   rdfs:comment "(Unlimited Concurrent Users)" ;
    .

<http://ebookcentral.proquest.com/lib/macewan-ebooks/detail.action?docID=911881>
   rdfs:comment "from Ebook Central Academic Complete" ;
   rdfs:comment "(Unlimited Concurrent Users)" ;
    .

<http://ebookcentral.proquest.com/lib/rdc/detail.action?docID=911881>
   rdfs:comment "from Ebook Central Academic Complete" ;
   rdfs:comment "(Unlimited Concurrent Users)" ;
    .

<http://experiment.worldcat.org/entity/work/data/792888486#Topic/business_&_economics_public_relations> # BUSINESS & ECONOMICS--Public Relations
    a schema:Intangible ;
   schema:name "BUSINESS & ECONOMICS--Public Relations"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/792888486#Topic/college_teachers_professional_relationships_united_states> # College teachers--Professional relationships--United States
    a schema:Intangible ;
   schema:hasPart <http://id.loc.gov/authorities/subjects/sh85028378> ;
   schema:name "College teachers--Professional relationships--United States"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh2008100507> # Communication in education--United States
    a schema:Intangible ;
   schema:name "Communication in education--United States"@en ;
    .

<http://id.loc.gov/authorities/subjects/sh2010117469> # Universities and colleges--Public relations--United States
    a schema:Intangible ;
   schema:name "Universities and colleges--Public relations--United States"@en ;
    .

<http://id.worldcat.org/fast/1011341> # Mass media and education
    a schema:Intangible ;
   schema:name "Mass media and education"@en ;
    .

<http://id.worldcat.org/fast/1161846> # Universities and colleges--Public relations
    a schema:Intangible ;
   schema:hasPart <http://id.loc.gov/authorities/subjects/sh85108794> ;
   schema:name "Universities and colleges--Public relations"@en ;
    .

<http://id.worldcat.org/fast/1204155> # United States
    a schema:Place ;
   schema:name "United States" ;
    .

<http://id.worldcat.org/fast/870133> # Communication in education
    a schema:Intangible ;
   schema:name "Communication in education"@en ;
    .

<http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e000xna&AN=321115>
   rdfs:comment "from EBSCO Academic Collection" ;
   rdfs:comment "(Unlimited Concurrent Users)" ;
    .

<http://site.ebrary.com/lib/macewan/Doc?id=10545773>
   rdfs:comment "from ebrary" ;
   rdfs:comment "(Unlimited Concurrent Users)" ;
    .

<http://viaf.org/viaf/103479386> # William Tyson
    a schema:Person ;
   schema:birthDate "1949" ;
   schema:familyName "Tyson" ;
   schema:givenName "William" ;
   schema:name "William Tyson" ;
    .

<http://worldcat.org/isbn/9781441651914>
    a schema:ProductModel ;
   schema:isbn "1441651918" ;
   schema:isbn "9781441651914" ;
    .

<http://worldcat.org/isbn/9781579225452>
    a schema:ProductModel ;
   schema:isbn "1579225454" ;
   schema:isbn "9781579225452" ;
    .

<http://www.worldcat.org/oclc/475455302>
    a schema:CreativeWork ;
   rdfs:label "Pitch perfect." ;
   schema:description "Print version:" ;
   schema:isSimilarTo <http://www.worldcat.org/oclc/646828481> ; # Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders
    .

<http://www.worldcat.org/title/-/oclc/646828481>
    a genont:InformationResource, genont:ContentTypeGenericResource ;
   schema:about <http://www.worldcat.org/oclc/646828481> ; # Pitch perfect : communicating with traditional and social media for scholars, researchers, and academic leaders
   schema:dateModified "2017-04-01" ;
   void:inDataset <http://purl.oclc.org/dataset/WorldCat> ;
    .


Content-negotiable representations

Fenster schließen

Bitte in WorldCat einloggen 

Sie haben kein Konto? Sie können sehr einfach ein kostenloses Konto anlegen,.