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Planned public relations for libraries : a PPRG handbook

Author: Margaret Kinnell Evans; Publicity and Public Relations Group (Library Association)
Publisher: London, U.K. ; Los Angeles, CA, USA : T. Graham, ©1989.
Edition/Format:   Book : EnglishView all editions and formats
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Genre/Form: Handbooks, manuals, etc
Guides, manuels, etc
Additional Physical Format: Online version:
Planned public relations for libraries.
London, U.K. ; Los Angeles, CA, USA : T. Graham, ©1989
(OCoLC)580009876
Document Type: Book
All Authors / Contributors: Margaret Kinnell Evans; Publicity and Public Relations Group (Library Association)
ISBN: 094756831X 9780947568313
OCLC Number: 22624569
Description: 118 pages ; 23 cm
Contents: Public relations, the commercial approach / Jon White --
User needs / Colin Harris --
Planning a campaign, public libraries / Joe Hendry --
Planning a campaign, the special library and information service / Sylvia P. Webb --
Budgeting and costing campaign activities / Stephen A. Roberts --
Political lobbying / George Cunningham --
Educating staff for public relations / Darlene E. Weingand --
Training and educating staff for public relations / Jon Pyle --
Evaluating a campaign programme / David Pickton --
The importance of public relations in information service organizations / Bob Usherwood.
Responsibility: edited by Margaret Kinnell.

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