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Podcasting for Profit : a Proven 7-Step Plan to Help Individuals and Businesses Generate Income Through Audio and Video Podcasting.

Author: Leesa Barnes
Publisher: Gulf Breeze : Maximum Press, 2007.
Edition/Format:   Print book : Document   Computer File : EnglishView all editions and formats
Summary:
In 10 steps, this podcasting business strategy presents guidelines for developing a podcasting concept, building an audience, and turning a hobby into income through sponsorships, advertising, and online sales of products and services.
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Genre/Form: Electronic books
Material Type: Document
Document Type: Book, Computer File
All Authors / Contributors: Leesa Barnes
ISBN: 9781931644686 1931644683
OCLC Number: 437191255
Description: 1 online resource (376 pages)
Contents: Table of Contents; Introduction; Your "Members Only" Companion Web Site; "So, how can you earn money through podcasting?"; What Is Podcasting?; Why Individuals and Businesses Should Care About Podcasting; Is Making Money Evil?; Profit Methodology; The Seven Steps to Podcasting for Profit; Part I: Getting Started; Chapter 1: Self-Assessment; Chapter 2: Plan Your Podcast for Profits; Chapter 3: Creating and Launching Your Podcast; Chapter 4: Grow Your Audience; Part II: Generating Profit; Chapter 5: Selling Products and Services; Chapter 6: Podcast Consulting and Teaching. Chapter 7: Advertising and SponsorshipChapter 8: Premium Content and Paid Subscriptions; Chapter 9: Building Your Expert Status; Chapter 10: Measure; Chapter 11: Optimize Your Results; Chapter 12: Outro; Afterword: Questions I'm Often Asked; Appendix A: Resource Directory; Appendix B: Priceless Podcasting Projects and Ideas; Appendix C: How to Monetize Your Podcast in Less than 180 Days; Appendix D: Three Methods to Monetize 298; Appendix E: T.

Abstract:

In 10 steps, this podcasting business strategy presents guidelines for developing a podcasting concept, building an audience, and turning a hobby into income through sponsorships, advertising, and online sales of products and services.

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