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The politics of authenticity in presidential campaigns, 1976-2008

Author: Erica J Seifert
Publisher: Jefferson, N.C. : McFarland & Co., ©2012.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Ideas of "authenticity" became central to presidential campaigns in the late 20th century. Beginning in 1976, Americans elected six presidents who represented evolving standards of authenticity. Interacting with the media and their publics, these successful presidential candidates structured their campaigns and images around the projection of authenticity and connecting with voters as "one of us."--Provided by  Read more...
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Genre/Form: History
Document Type: Book
All Authors / Contributors: Erica J Seifert
ISBN: 9780786469963 078646996X
OCLC Number: 770876336
Description: viii, 263 pages ; 23 cm
Contents: Introduction --
People just like us --
There you go again --
Morning in America --
Belgian endives, quiche out of a can --
The man from Hope --
In the kitchen with Bill --
Hanging chad --
Flip-flopping --
Conclusion.
Responsibility: Erica J. Seifert.

Abstract:

"Ideas of "authenticity" became central to presidential campaigns in the late 20th century. Beginning in 1976, Americans elected six presidents who represented evolving standards of authenticity. Interacting with the media and their publics, these successful presidential candidates structured their campaigns and images around the projection of authenticity and connecting with voters as "one of us."--Provided by publisher.

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"Recommended"--Choice; "explores how the concept of authenticity became central to presidential campaigns...Seifert makes a good case for the idea that controlling how people relate to candidates Read more...

 
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