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Popular lies about graphic design : ?

Author: Craig Ward; ?
Publisher: Barcelona : Actar, 2012
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:
Multi award-winning designer, typographer and TED speaker, Craig Ward, presents his first self-authored book - Popular Lies About Graphic Design. An attempt to debunk the various misconceptions, half truths and, in some cases, outright lies which permeate the industry of design. Lovingly designed and written both passionately and irreverently, Ward pulls from his ten years of experience to tackle lighter subjects  Read more...
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Named Person: Stefan Sagmeister; Milton Glaser
Document Type: Book
All Authors / Contributors: Craig Ward; ?
ISBN: 9788415391357 8415391358
OCLC Number: 822880387
Notes: The author tries to debunk various misconceptions, half truths and outright lies which permeate the industry of design
C. Ward, English designer
Description: 160 s. : ill. ; 18 cm.

Abstract:

Multi award-winning designer, typographer and TED speaker, Craig Ward, presents his first self-authored book - Popular Lies About Graphic Design. An attempt to debunk the various misconceptions, half truths and, in some cases, outright lies which permeate the industry of design. Lovingly designed and written both passionately and irreverently, Ward pulls from his ten years of experience to tackle lighter subjects such as design fetishists, Helvetica's neutrality and urgent briefs, alongside discussions on more worthy topics such as the validity of design education, the supposed death of print, client relationships and pitch planning. In addition, the book features contributions and insights from more than a dozen other established practitioners such as Milton Glaser, Stefan Sagmeister, Christoph Niemann and David Carson making it a must for students, recent graduates and seasoned practitioners alike.

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