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Détails
| Type d’ouvrage : | Ressource Internet |
|---|---|
| Format : | Livre, Ressource Internet |
| Tous les auteurs / collaborateurs : |
Marilyn Bancel |
| ISBN : | 0787952478 9780787952471 |
| Numéro OCLC : | 44548895 |
| Description : | xix, 131 p. : forms ; 28 cm. |
| Contenu : | Introduction: Why Take the Time to Prepare? -- 1.. Understanding the Capital Campaign -- What Is a Capital Campaign? -- Forms of Capital Campaigns -- Examples of Capital Projects -- The Stages of a Campaign -- Do You Really Need a Capital Campaign? -- When Should Your Organization Undertake a Capital Campaign? -- What's in a Goal? -- Does Your Organization Cope Well with Risk? -- 2.. Getting the Organization Ready -- Telling Your Story -- Putting Strong Volunteer Leadership in Place -- Evaluating Your Donor and Prospect Base -- Preparing Your Institutional Plan -- Getting Professional Support in Place -- Establishing Effective Communications Channels -- Establishing Visibility -- Paying for Building Your Organization's Capacity -- 3.. Launching the Project -- Testing for Project Readiness -- Developing a Rationale for the Project -- Getting Buy-In and Commitment from Internal Constituencies -- Getting Ready for a Bricks-and-Mortar Project -- What Costs Will We Encounter and When? -- Obtaining Up-Front Planning Costs -- Answering Important Questions -- Understanding the Role of In-Kind Donations -- 4.. Conducting a Feasibility Study -- What Is a Feasibility Study? -- Do You Need a Study? -- What You Can Learn from a Study -- How to Get Ready for a Feasibility Study -- How to Time the Study -- How to Find the Right Consultant -- Cost of a Feasibility Study -- Risks of Not Undertaking a Study -- Alternatives to a Feasibility Study -- 5.. Building the Campaign Framework -- Responding to the Results of the Feasibility Study -- Deciding Next Steps -- Setting a Campaign Goal -- Preparing the Case Statement -- Posing Questions to Leadership -- Using the Test to Prepare for Volunteer Training -- Thanking and Acknowledging Participants -- 6.. Raising Early Funding -- Determine Early Funding Needs -- Option 1. Campaign for a Seed Fund -- Option 2. Build a Campaign Chest -- Option 3. Establish a Loan Fund -- Option 4. Establish a Combination Leadership Fund and Loan Fund -- Option 5. Use Public Bond Funds or Tax-Exempt Financing -- Option 6. Use Private Bond Funds -- Option 7. Get Creative -- 7.. Looking Ahead -- Top Ten Reasons Campaigns Fail -- Estimating the Costs of Fund Raising -- Sample Expenses for a Three-Year $3 Million Capital Campaign. |
| Titre de collection : | Excellence in fund raising workbook series. |
| Responsabilité : | Marilyn Bancel. |
| Plus d’informations : |
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