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Principles of tourism : a New Zealand perspective

Author: Alan Collier
Publisher: Auckland, N.Z. : Longman Paul, 1994.
Edition/Format:   Print book : English : 3rd edView all editions and formats
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Document Type: Book
All Authors / Contributors: Alan Collier
ISBN: 0582809991 9780582809994
OCLC Number: 41056112
Notes: "Designed ... as a text for ... course 'Principles of Tourism' for the National Certificate in Business Studies"--P. x.
First ed. published 1989.
Description: xi, 467 p. : ill. ; 25 cm.
Contents: Introduction --
History and growth of tourism --
Structure --
Transportation --
Accommodation --
Attractions, activities and ancillary services --
Selling the tourist product --
Supply --
Demand --
Impact of tourism on the host country --
Planning --
Marketing --
Finance in tourism --
Future of tourism.
Responsibility: Alan Collier.

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