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Produktvariation als Marketing-Strategie zur Erhaltung des Angebotserfolges

Author: Wolf-Armin Röttgen
Publisher: [Köln] : Förderges. Produkt-Marketing, 1980.
Dissertation: Zugl.: Köln, Universiẗat, Diss., 1979.
Series: Beiträge zum Produkt-Marketing, Bd. 7.
Edition/Format:   Thesis/dissertation : Thesis/dissertation : Biography : GermanView all editions and formats
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Material Type: Biography, Thesis/dissertation
Document Type: Book
All Authors / Contributors: Wolf-Armin Röttgen
ISBN: 392229202X 9783922292029
OCLC Number: 75142975
Description: 228 Seiten : Diagramme ; 21 cm.
Series Title: Beiträge zum Produkt-Marketing, Bd. 7.
Responsibility: Wolf-Armin Röttgen. Förder-Ges. Produkt-Marketing.

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