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Professional acting in television commercials : techniques, exercises, copy, and storyboards

Author: Pat Dougan
Publisher: Portsmouth, NH : Heinemann, ©1995.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:

What are the tools and techniques needed to make a successful career in television commercials? Actress and writer Pat Dougan, who has worked in hundreds of commercials, attempts to answer this and  Read more...

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Additional Physical Format: Online version:
Dougan, Pat.
Professional acting in television commercials.
Portsmouth, NH : Heinemann, ©1995
(OCoLC)891406299
Document Type: Book
All Authors / Contributors: Pat Dougan
ISBN: 0435086596 9780435086596
OCLC Number: 31010492
Description: viii, 215 pages : illustrations ; 24 cm
Contents: On-camera versus theatre acting --
Training --
Mental tools --
Physical tools --
Analyzing the copy and finding the key message --
Defining the role and developing the character --
Choosing and playing actions --
Developing the whole scene --
On-camera techniques --
Audition techniques and etiquette --
Agents, casting directors, directors, and ad agencies --
A typical day on the job --
Marketing yourself or "The business of the business" --
The unions --
Can I really make a living?
Responsibility: Pat Dougan.

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