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Profitable menu planning

Author: John A Drysdale
Publisher: Englewood Cliffs, N.J. : Prentice Hall Career & Technology, ©1994.
Edition/Format:   Print book : EnglishView all editions and formats
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Document Type: Book
All Authors / Contributors: John A Drysdale
ISBN: 0135878330 9780135878330
OCLC Number: 28846832
Notes: Includes index.
Description: xvi, 349 pages : illustrations ; 29 cm
Contents: Know your customer --
Know your restaurant --
Costs --
Pricing the menu --
Menu content --
Truth in menu --
Menu layout and printing --
Fast food --
Coffee shop menus --
Theme-ethnic menus --
Banquet/show menus --
Buffets --
Cafeterias --
Cycle menus and nutrition --
Menu analysis --
Profitability and the menu.
Responsibility: John A. Drysdale.

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