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Promotion, popularisation and pedagogy : an analysis of the verbal and visual strategies in the COE's human rights campaigns

Author: Sole Alba Zollo
Publisher: Newcastle upon Tyne : Cambridge Scholars Publishing, 2013.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Since its creation in 1949, the Council of Europe has concentrated most of its efforts on promoting the protection of human rights. In this field it has proved to be extremely effective, especially during the last six years when it has introduced a number of legal initiatives. The Organisation has launched a range of campaigns to raise public awareness, primarily focusing on the Right to Life but also highlighting  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Zollo, Sole Alba.
Promotion, popularisation and pedagogy
(OCoLC)859584332
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Sole Alba Zollo
ISBN: 9781443864466 1443864463
OCLC Number: 884726187
Description: 1 online resource (xiii, 192 pages, 11 unnumbered pages of plates) : illustrations (some color)
Responsibility: by Sole Alba Zollo.

Abstract:

Since its creation in 1949, the Council of Europe has concentrated most of its efforts on promoting the protection of human rights. In this field it has proved to be extremely effective, especially  Read more...

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"Adopting a broadly framed text/discourse analytic approach - which combines elements of rhetoric as well as multimodality - Zollo explores the trajectories of awareness raising via public campaigns, Read more...

 
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