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The psychology of judgment and decision making

作者: Scott Plous
出版商: New York : McGraw-Hill, ©1993.
叢書: McGraw-Hill series in social psychology.
版本/格式:   Print book : 英語所有版本和格式的總覽
資料庫:WorldCat
提要:
THE PSYCHOLOGY OF JUDGMENT AND DECISION MAKING offers a comprehensive introduction to the field with a strong focus on the social aspects of decision making processes. Highlighting the role of psychological experimentation, THE PSYCHOLOGY OF JUDGMENT AND DECISION MAKING is an informative and engaging introduction to the field written in a style that is equally accessible to the introductory psychology student, the  再讀一些...
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資料類型: 網際網路資源
文件類型: 圖書, 網路資源
所有的作者/貢獻者: Scott Plous
ISBN: 0070504776 9780070504776
OCLC系統控制編碼: 26931106
描述: xvi, 302 pages : illustrations ; 24 cm.
内容: Selective Perception --
Cognitive Dissonance --
Memory and Hindsight Biases --
Context Dependence --
Plasticity --
The Effects of Question Wording and Framing --
Expected Utility Theory --
Paradoxes in Rationality --
Descriptive Models of Decision Making --
The Representativeness Heuristic --
The Availability Heuristic --
Probability and Risk --
Anchoring and Adjustment --
The Perception of Randomnest --
Correlation, Causation, and Control --
Social Influences --
Group Judgments and Decisions --
Overconfidence --
Self-Fulfilling Prophecies --
Behavioral Traps --
Taking a Step Back.
叢書名: McGraw-Hill series in social psychology.
責任: Scott Plous.
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Highlighting the role of psychological experimentation, this title is an introduction to the field. This title features Reader Survey which readers are to complete before beginning the book.  再讀一些...

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"Contains a wonderful selection of the classic studies on psychology." Journal of Marketing 19940701

 
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