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E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/31607539 Title: Public relations inquiry as rhetorical criticism : case studies of corporate discourse and social influence Author: William N Elwood Publisher: Westport, Conn. : Praeger, 1995. ISBN/ISSN: 0275949710 9780275949716 0275951502 9780275951504 OCLC:31607539

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Public relations inquiry as rhetorical criticism : case studies of corporate discourse and social influence

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Public relations inquiry as rhetorical criticism : case studies of corporate discourse and social influence

Author:	William N Elwood
Publisher:	Westport, Conn. : Praeger, 1995.
Series:	Praeger series in political communication.
Edition/Format:	Book : EnglishView all editions and formats
Rating:	(not yet rated) 0 with reviews - Be the first.

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Genre/Form:	Case studies
Additional Physical Format:	Online version: Public relations inquiry as rhetorical criticism. Westport, Conn. : Praeger, 1995 (OCoLC)608647002 Online version: Public relations inquiry as rhetorical criticism. Westport, Conn. : Praeger, 1995 (OCoLC)624390797
Document Type:	Book
All Authors / Contributors:	William N Elwood Find more information about:
ISBN:	0275949710 9780275949716 0275951502 9780275951504
OCLC Number:	31607539
Description:	xi, 333 p. ; 24 cm.
Contents:	Public relations is a rhetorical experience : the integral principle in case study analysis / William N. Elwood -- Scandalous rhetorics / Barry Brummett -- Mobil's epideictic advocacy : "observations" of Prometheus bound / Richard E. Crable and Steven L. Vibbert -- The engineering of outrage : mediated constructions of risk in the Alar controversy / Jamie Press Lacey and John T. Llewellyn -- "I am a scientologist" : the image management of identity / Jeffrey L. Courtright -- Plastic as planet-saving "natural resource" : advertising to recycle an industry's reality / Patricia Paystrup -- From "we didn't do it" to "it's not our fault" : the use of apologia in public relations crises / Keith Michael Hearit -- Philip Morris Magazine : an innovation in grass roots issue management / Rachel L. Holloway -- Janus in the looking glass : the management of organizational identity in corporate recruitment videos / Theresa A. Russell-Loretz -- The rhetoric of indoctrination : a critical analysis of new employee orientation / Mitchell S. McKinney -- SANE/Freeze, issue status, and rhetorical diversification / Michael F. Smith -- Issue management during corporate mergers : a case study of AT&T and NCR / Kelly Fudge -- Communication in ballot issue campaigns : a rhetorical analysis of the 1991 Cincinnati public schools levy campaign / Jeffrey P. Joiner and Kathleen M. German -- Public relations and the ethics of the moment : the anatomy of a local ballot issue campaign / William N. Elwood -- Critical theory in public relations inquiry : future directions for analysis in a public relations context / Kathleen M. German.
Series Title:	Praeger series in political communication.
Responsibility:	edited by William N. Elwood.

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