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Public television for sale : media, the market, and the public sphere Titelvorschau
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Public television for sale : media, the market, and the public sphere

Autor: William Hoynes
Verlag: Boulder, Colo. : Westview Press, 1994.
Serien: Critical studies in communication and in the cultural industries.
Ausgabe/Medienart   Gedrucktes Buch : EnglischAlle Ausgaben und Medienarten anzeigen
Zusammenfassung:

The author takes a sociologist's look at the role of public television in the United States, and at the whole issue of the funding of television. His analysis of the forces that shape the public  Weiterlesen…

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Physisches Format Online version:
Hoynes, William.
Public television for sale.
Boulder, Colo. : Westview Press, 1994
(OCoLC)654767441
Medienart: Internetquelle
Dokumenttyp Buch, Internet-Ressource
Alle Autoren: William Hoynes
ISBN: 0813318289 9780813318288 0813318297 9780813318295
OCLC-Nummer: 28675274
Beschreibung: xiv, 207 pages : illustrations ; 24 cm.
Inhalt: 1. Public Television: The Historical and Political Context. Shifting Political Pressures: From Johnson to Reagan. The Privatization of Public Television. 1992: Renewed Attack on Public Television. Behind the Conservative Critique. Public Television Fundamentals --
2. The Political Economy of Mass Media. Media and the Market. Ratings and the Market. Ratings and Democracy. Television and the Public Interest. Public Service Broadcasting --
3. Early Visions of Public Television. The Use of Ideal-Types. Components of a Public Television System. Previous Research on Public Television. Moving Forward. A Note on Method --
4. The Content of Public Television: A Case Study of the MacNeil/Lehrer NewsHour. Comparing ABC and PBS. Stories on MacNeil/Lehrer and World News Tonight. Guests on MacNeil/Lehrer and Nightline. Issue Analysis: China, Environment, Economy, Central America. Interpretation --
5. Funding and the Politics of Programming. Funding and Risk Taking. Funding-Driven Programming. Corporate Funding. Funding Controversial Programs. Frontline. Self-Censorship. Member Considerations. The Funding Market --
6. Audiences, Markets, and the Public. Ratings in Public Television. Ratings and Success. Promotion, Participation, and Outreach. The Public as a Market --
7. Goal Ambiguity and Organizational Survival. Defining Public Television's Mission. Individual Goals. Collective Identity. Two Dilemmas. Mission Versus the Market --
8. Democracy and the Future of Public Television. The Technology of Television. Market, State, and Civil Society. The Privatization of Culture? Principles of a Democratic Public Television. Moving Toward a New Public Television.
Serientitel: Critical studies in communication and in the cultural industries.
Verfasserangabe: William Hoynes.

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