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Publicidad, promocin̤ y comunicacin̤ integral en marketing

Author: Kenneth E Clow; Donald Baack
Publisher: Mx̌ico, D.F. : Pearson Educacin̤ de Mx̌ico, 2010.
Edition/Format:   Book : Spanish : 4a ed
Database:WorldCat
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Document Type: Book
All Authors / Contributors: Kenneth E Clow; Donald Baack
ISBN: 9786074426304 6074426309
OCLC Number: 682954852
Description: xvii, 454 p.
Responsibility: Kenneth E. Clow, Donald Baack.

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