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Re-orienting fashion : the globalization of Asian dress

Author: Sandra A Niessen
Publisher: Oxford : Berg, 2005.
Series: Dress, body, culture
Edition/Format:   Print book : EnglishView all editions and formats

Asian fashion has become a global phenomenon of economic, political and social import. But the industry in Asia remains characterized by the gap between traditional centres of fashion and the  Read more...


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Document Type: Book
All Authors / Contributors: Sandra A Niessen
ISBN: 1859735398 9781859735398 1859735347 9781859735343
OCLC Number: 728957198
Description: 283 Seiten : Illustrationen.
Contents: Contents Notes on Contributorsvii Acknowledgmentsix Introduction: The Globalization of Asian Dress: Re-Orienting Fashion or Re-Orientalizing Asia?1 Carla Jones and Ann Marie Leshkowich 1Three Scenarios from Batak Clothing History: Designing Participation in the Global Fashion Trajectory49 Sandra Niessen 2The Ao Dai Goes Global: How International Influences and Female Entrepreneurs Have Shaped Vietnam's "National Costume"79 Ann Marie Leshkowich 3Korean Alterations: Nationalism, Social Consciousness, and "Traditional" Clothing 117 Rebecca Ruhlen 4Designing Diasporic Markets: Asian Fashion Entrepreneurs in London139 Parminder Bhachu 5National Colors: Ethnic Minorities in Vietnamese Public Imagery159 Hjorleifur R. Jonsson and Nora A. Taylor 6Dress for Sukses: Fashioning Femininity and Nationality in Urban Indonesia185 Carla Jones 7Fashion-Nation: A Japanese Globalization Experience and a Hong Kong Dilemma215 Lise Skov Afterword: Re-Orienting Fashion Theory243 Sandra Niessen Index267
Series Title: Dress, body, culture
Responsibility: ed. by Sandra Niessen [und weitere].


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'This is a very good book that will be read with great appreciation by people who understand the importance of fashion in the web of human society.'Fashion Theory 'This book will be useful Read more...

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