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Reading the visual : an introduction to teaching multimodal literacy

Author: Frank Serafini
Publisher: New York : Teachers College Press, [2014]
Series: Language and literacy series (New York, N.Y.)
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
This is an essential introduction that focuses on what teachers should know about multimodal literacy and how to teach it. This book provides theoretical, curricular, and pedagogical frameworks for teaching a wide-range of visual and multimodal texts, including historical fiction, picture books, advertisements, websites, comics, graphic novels, news reports, and film. Each unit of study presented contains  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Serafini, Frank.
Reading the visual
(DLC) 2013025440
(OCoLC)858659976
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Frank Serafini
ISBN: 9780807772430 0807772437
OCLC Number: 897467432
Description: 1 online resource (xiii, 189 pages)
Contents: Introduction --
A multimodal world --
Why teachers and literacy educators should read this book --
What influenced me to write this book --
How this book is organized --
Part I: theoretical and instructional foundations --
1. Multimodal ensembles --
So what exactly is a multimodal ensemble? --
Text, image, and design --
How modes work --
Multimodal or multimedia --
The discovery of the obvious --
Why should educators care about multimodal texts? --
Concluding remarks --
2. Visual literacy, media literacy, and multiliteracies --
Defining literacy --
Visual literacy --
Media literacy --
Multiliteracies --
Concluding remarks --
3. Foundational processes --
Foundational processes --
Perception --
Representation --
Interpretation --
Ideology --
Frameworks for interpreting visual images and multimodal ensembles --
Concluding remarks --
4. Understanding multimodality --
Multimodality --
Sociocultural dimensions of multimodality --
Research on multimodality --
Essential aspects of multimodality --
Concluding remarks --
5. Elements of art, design, and visual composition --
Elements of visual art --
Elements of multimodal ensembles --
Elements of visual grammar --
Concluding remarks --
Part II: curricular frameworks and pedagogical approaches --
6. Picturebooks and picturebook theories --
Defining the picturebook --
Elements of picturebooks --
Picturebook codes --
Text-image relationships --
Art and the picturebook --
Postmodern influences on the picturebook --
Concluding remarks --
7. Exploring multimodal ensembles: an example --
Piggybook from a perceptual analytical perspective --
Piggybook from a structural analytical perspective --
Piggybook from an ideological analytical perspective --
Concluding remarks --
8. Curricular and pedagogical frameworks --
A curricular framework --
Defining units of study --
An instructional template --
Concluding remarks --
Part III: units of study --
Exploring postmodern picturebooks --
Exploring wordless picturebooks --
Exploring historical fiction picturebooks --
Exploring informational picturebooks --
Exploring illustrated novels --
Exploring graphic novels, comics, and cartoons --
Exploring advertisements --
Exploring news reports --
Exploring film --
Exploring digital media --
Epilogue: to see or not to see --
Developing and enlightened eye with our students --
Words and pictures and something in between --
Interpretation and representation --
The journey continues.
Series Title: Language and literacy series (New York, N.Y.)
Responsibility: Frank Serafini ; foreword by James Paul Gee.

Abstract:

This is an essential introduction that focuses on what teachers should know about multimodal literacy and how to teach it. This book provides theoretical, curricular, and pedagogical frameworks for teaching a wide-range of visual and multimodal texts, including historical fiction, picture books, advertisements, websites, comics, graphic novels, news reports, and film. Each unit of study presented contains suggestions for selecting cornerstone texts and visual images and launching the unit, as well as lesson plans, text sets, and analysis guides. These units are designed to be readily adapted to fit the needs of a variety of settings and grade levels.

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