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Regional Aspects of Multinationality and Performance.

Author: Alan Rugman
Publisher: Burlington : Emerald Group Pub., 2007.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Volume 10 is entitled Advertising and Differentiated Products, and is part of the annual series "Advances in Applied Microeconomics". The series provides a forum in which researchers disseminate frontier research in applied microeconomics. The volume contains 11 chapters, which cover theoretical and empirical contributions. Four chapters examine theoretical models of incomplete information, product innovations in  Read more...
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Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Alan Rugman
ISBN: 9781849504768 1849504768
OCLC Number: 437182719
Description: 1 online resource (411 pages)
Contents: Front cover; Regional Aspects of Multinationality and Performance; Copyright page; Contents; List of Contributors; Preface; Introduction; References; Part A: Bringing the Regional Dimension into Multinationality and Performance; Chapter 1. The Evolutionary or Multi-Stage Theory of Internationalization and its Relationship to the Regionalization of Firms; Chapter 2. Multinationality and Regional Performance, 2001-2005; Chapter 3. Exploring Trends in Regionalisation; Chapter 4. The Geographic Orientation of Multinational Enterprises and its Implications for Performance. Chapter 5. The Regional Nature of MNE Activities and the Gravity ModelPart B: Issues in the Theory and Measurement of Multinationality and Performance; Chapter 6. The Empirics of Multinationality and Performance; Chapter 7. Performance Effects of Internationalization Strategies: A Meta-Analysis; Chapter 8. Internationalization and Performance: The Moderating Role of Strategic Fit; Chapter 9. Internationalization of Indian Firms: Regiona.

Abstract:

Contains chapters dealing with empirical tests of the relationship between multinationality (M) and performance (P). This title determines P, as a dependent variable, by the degree of  Read more...

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