skip to content
Reinventing print : technology and craft in typography Preview this item
ClosePreview this item
Checking...

Reinventing print : technology and craft in typography

Author: David Jury
Publisher: London : Bloomsbury Visual Arts, [2018]
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
With the rise of digital technology as a design tool and its acceptance as simply part of the tool chest for today's design studios, there has been a re-evaluation and return to exploring pre-digital typography. Design studios no longer flaunt their digital hardware, in fact quite the opposite. This attitudinal change toward digital technology has coincided with a growing fascination and re-evaluation of those  Read more...
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: History
Document Type: Book
All Authors / Contributors: David Jury
ISBN: 9781474262699 1474262694
OCLC Number: 1002043792
Description: 206 pages : illustrations (chiefly color) ; 27 cm
Contents: Part 1. Print, technology and revolutions. --
Technology as a driver of creativity --
Craft and technology, printer and graphic designer --
The graphic design business --
Part 2. Immaterial technology in the physical world. --
Networking before the Internet --
Inevitability of digital technology --
The persistence of paper --
Democratising graphic design --
Part 3. The rehabilitation of print and printed media. --
Print media adapting to digital tools --
Transmutations --
Celebrating the limitations of print --
The allure of making things.
Responsibility: David Jury.

Abstract:

With the rise of digital technology as a design tool and its acceptance as simply part of the tool chest for today's design studios, there has been a re-evaluation and return to exploring pre-digital typography. Design studios no longer flaunt their digital hardware, in fact quite the opposite. This attitudinal change toward digital technology has coincided with a growing fascination and re-evaluation of those pre-digital skills and processes that had been considered in recent years to be irrelevant. Mapping the rise of digital technology and examining the infinite possibilities it offers and the profound cultural and technical influence it has had in all aspects of visual communication. This text also focuses on our current post-digital age, in which the technology itself has become sufficiently common-place for us to fully recognize what it excels at and what it does less well. Reinventing Print focuses on those skills and processes which have been re-appropriated and irreverently liberated by a new generation of typographers, designers, and artists, raised with digital technology in their pockets and forever at their fingertips. In this post-digital age, traditional typographic craft is new, different and therefore exciting, potent and culturally subversive. --

Reviews

Editorial reviews

Publisher Synopsis

Print is NOT dead or dying, yet it is continually transformed. Jury's book is a necessary reminder of where print design came from, where it is going, and what it means to design as art and craft. * Read more...

 
User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/1002043792> # Reinventing print : technology and craft in typography
    a schema:CreativeWork, schema:Book ;
   library:oclcnum "1002043792" ;
   library:placeOfPublication <http://id.loc.gov/vocabulary/countries/enk> ;
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Event/1900_1999> ; # 1900-1999
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/graphic_arts_history_20th_century> ; # Graphic arts--History--20th century
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/printing> ; # Printing
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/desktop_publishing> ; # Desktop publishing
   schema:about <http://dewey.info/class/686.22/e23/> ;
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/digital_printing> ; # Digital printing
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/graphic_design_typography> ; # Graphic design (Typography)
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/art_and_technology_history_20th_century> ; # Art and technology--History--20th century
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/electronic_publishing> ; # Electronic publishing
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/design> ; # Design
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/art_and_technology> ; # Art and technology
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/graphic_arts> ; # Graphic arts
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/design_history_20th_century> ; # Design--History--20th century
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/type_and_type_founding_digital_techniques> ; # Type and type-founding--Digital techniques
   schema:about <http://experiment.worldcat.org/entity/work/data/4004312585#Topic/graphic_design_typography_data_processing> ; # Graphic design (Typography)--Data processing
   schema:about <http://id.loc.gov/authorities/classification/Z246> ;
   schema:author <http://experiment.worldcat.org/entity/work/data/4004312585#Person/jury_david> ; # David Jury
   schema:bookFormat bgn:PrintBook ;
   schema:datePublished "2018" ;
   schema:description "Part 1. Historical perspective: print, technology and revolutions -- Technology as a driver of creativity -- Craft and technology -- The business of graphic design -- Part 2. Immaterial technology in the physical world -- Networking before the Internet -- Inevitability of digital technology -- The persistence of paper -- Democratising graphic design -- Part 3. The rehabilitation of print and printed media -- Print media adapting to digital tools -- Cursing and celebrating digital technology -- Celebrating the limitations of print -- The allure of making things."@en ;
   schema:description "With the rise of digital technology as a design tool and its acceptance as simply part of the tool chest for today's design studios, there has been a re-evaluation and return to exploring pre-digital typography. Design studios no longer flaunt their digital hardware, in fact quite the opposite. This attitudinal change toward digital technology has coincided with a growing fascination and re-evaluation of those pre-digital skills and processes that had been considered in recent years to be irrelevant. Mapping the rise of digital technology and examining the infinite possibilities it offers and the profound cultural and technical influence it has had in all aspects of visual communication. This text also focuses on our current post-digital age, in which the technology itself has become sufficiently common-place for us to fully recognize what it excels at and what it does less well. Reinventing Print focuses on those skills and processes which have been re-appropriated and irreverently liberated by a new generation of typographers, designers, and artists, raised with digital technology in their pockets and forever at their fingertips. In this post-digital age, traditional typographic craft is new, different and therefore exciting, potent and culturally subversive. --"@en ;
   schema:exampleOfWork <http://worldcat.org/entity/work/id/4004312585> ;
   schema:genre "History"@en ;
   schema:inLanguage "en" ;
   schema:name "Reinventing print : technology and craft in typography"@en ;
   schema:productID "1002043792" ;
   schema:workExample <http://worldcat.org/isbn/9781474262699> ;
   wdrs:describedby <http://www.worldcat.org/title/-/oclc/1002043792> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/4004312585#Topic/art_and_technology_history_20th_century> # Art and technology--History--20th century
    a schema:Intangible ;
   schema:name "Art and technology--History--20th century"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/4004312585#Topic/design_history_20th_century> # Design--History--20th century
    a schema:Intangible ;
   schema:name "Design--History--20th century"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/4004312585#Topic/electronic_publishing> # Electronic publishing
    a schema:Intangible ;
   schema:name "Electronic publishing"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/4004312585#Topic/graphic_arts_history_20th_century> # Graphic arts--History--20th century
    a schema:Intangible ;
   schema:name "Graphic arts--History--20th century"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/4004312585#Topic/graphic_design_typography> # Graphic design (Typography)
    a schema:Intangible ;
   schema:name "Graphic design (Typography)"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/4004312585#Topic/graphic_design_typography_data_processing> # Graphic design (Typography)--Data processing
    a schema:Intangible ;
   schema:name "Graphic design (Typography)--Data processing"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/4004312585#Topic/type_and_type_founding_digital_techniques> # Type and type-founding--Digital techniques
    a schema:Intangible ;
   schema:name "Type and type-founding--Digital techniques"@en ;
    .

<http://worldcat.org/isbn/9781474262699>
    a schema:ProductModel ;
   schema:isbn "1474262694" ;
   schema:isbn "9781474262699" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.