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  E-mail Message: I thought you might be interested in this item at http://www.worldcat.org/oclc/23973518 Title: Relationship marketing : successful strategies for the age of the customer Author: Regis McKenna Publisher: Reading, Mass. : Addison-Wesley Pub. Co., ©1991. ISBN/ISSN: 0201567695 9780201567694 OCLC:23973518

  
  

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• Relationship marketing.
• Customer services.
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Relationship marketing : successful strategies for the age of the customer

Author:	Regis McKenna
Publisher:	Reading, Mass. : Addison-Wesley Pub. Co., ©1991.
Edition/Format:	Book : EnglishView all editions and formats
Rating:	(not yet rated) 0 with reviews - Be the first.