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Remembering motivation research: toward an alternative genealogy of                interpretive consumer research
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Remembering motivation research: toward an alternative genealogy of interpretive consumer research

Autor: Mark Tadajewski
Editora: Sage Publications
Edição/Formato Artigo Artigo : Inglês
Publicação:Marketing Theory, 6, no. 4 (2006): 429-466
Base de Dados:ArticleFirst
Outras Bases de Dados: British Library Serials
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Tipo de Documento: Artigo
Todos os Autores / Contribuintes: Mark Tadajewski
ISSN:1470-5931
Nota do Idioma: English
Idenficador Único: 437719292
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