skip to content
Reset : business and society in the new social landscape Preview this item
ClosePreview this item
Checking...

Reset : business and society in the new social landscape

Author: James Rubin; Barie Carmichael
Publisher: New York : Columbia Business School Publishing, [2018]
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
As consumers, our access to - and appetite for - information about what and how we buy continues to grow. Powered by social media, we scrutinize the companies behind familiar products and are disappointed when their actions do not meet our expectations. With citizens acting as 24/7 auditors of corporate behavior, one formerly trusted company after another has had their business disrupted with astonishing velocity.  Read more...
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Additional Physical Format: Online version:
Rubin, James R., 1968-
Reset.
New York : Columbia University Press, [2017]
(DLC) 2017051062
Document Type: Book
All Authors / Contributors: James Rubin; Barie Carmichael
ISBN: 9780231178242 0231178247
OCLC Number: 1007507141
Description: xv, 254 pages ; 23 cm
Contents: Introduction --
The business trust-expectations gap --
Closing the gap in the new social landscape --
Inherent negatives : managing risk and reputation --
Corporate character --
The new corporate branding --
Reputation lost and found --
Resetting the sweet spot.
Responsibility: James Rubin and Barie Carmichael.

Abstract:

James Rubin and Barie Carmichael provide a roadmap for businesses to rebuild trust and find their voice. Reset offers case studies of reputations lost and found, suggesting fundamental strategies to  Read more...

Reviews

Editorial reviews

Publisher Synopsis

Reset hits the nail on the head with the increasingly self-evident idea that corporations must embrace the inherent risks in their business model when it is out of sync with prevailing public Read more...

 
User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/1007507141> # Reset : business and society in the new social landscape
    a schema:CreativeWork, schema:Book ;
    library:oclcnum "1007507141" ;
    library:placeOfPublication <http://id.loc.gov/vocabulary/countries/nyu> ;
    schema:about <http://dewey.info/class/658.4062/e23/> ;
    schema:about <http://experiment.worldcat.org/entity/work/data/4566561265#Topic/unternehmensplanung> ; # Unternehmensplanung
    schema:about <http://experiment.worldcat.org/entity/work/data/4566561265#Topic/industries_social_aspects> ; # Industries--Social aspects
    schema:about <http://experiment.worldcat.org/entity/work/data/4566561265#Topic/organisationswandel> ; # Organisationswandel
    schema:about <http://experiment.worldcat.org/entity/work/data/4566561265#Topic/organizational_change> ; # Organizational change
    schema:author <http://experiment.worldcat.org/entity/work/data/4566561265#Person/rubin_james_1951_2016> ; # James Rubin
    schema:author <http://experiment.worldcat.org/entity/work/data/4566561265#Person/carmichael_barie> ; # Barie Carmichael
    schema:bookFormat bgn:PrintBook ;
    schema:datePublished "2018" ;
    schema:description "Introduction -- The business trust-expectations gap -- Closing the gap in the new social landscape -- Inherent negatives : managing risk and reputation -- Corporate character -- The new corporate branding -- Reputation lost and found -- Resetting the sweet spot."@en ;
    schema:description "As consumers, our access to - and appetite for - information about what and how we buy continues to grow. Powered by social media, we scrutinize the companies behind familiar products and are disappointed when their actions do not meet our expectations. With citizens acting as 24/7 auditors of corporate behavior, one formerly trusted company after another has had their business disrupted with astonishing velocity. Control of the corporate narrative has shifted to engaged stakeholders in the new social landscape, requiring a radical change to company practices. James Rubin and Barie Carmichael provide a strategic roadmap for businesses to navigate the new era, rebuild trust, and find their voice. Reset traces the global decline of trust in business at the same time that the public's expectations for business's role in society are rising. Today, businesses must bridge this widening gap, which requires strategic solutions anchored in a critical outside-in understanding of the stakeholder footprint of the business model. C-suite executives who proactively mitigate the negative social impacts inherent in their business models, strategies, and operations can find win-win solutions that not only benefit both their business and society, but also enable sustainable growth in the challenging new social landscape. Rubin and Carmichael offer case studies of reputations lost and found, suggesting fundamental strategies to mitigate risk and build the corporate brand. Reset is an essential guide to navigating the pitfalls and taking advantage of the opportunities of the reset. --"@en ;
    schema:exampleOfWork <http://worldcat.org/entity/work/id/4566561265> ;
    schema:inLanguage "en" ;
    schema:isSimilarTo <http://worldcat.org/entity/work/data/4566561265#CreativeWork/reset> ;
    schema:name "Reset : business and society in the new social landscape"@en ;
    schema:productID "1007507141" ;
    schema:workExample <http://worldcat.org/isbn/9780231178242> ;
    wdrs:describedby <http://www.worldcat.org/title/-/oclc/1007507141> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/4566561265#Person/carmichael_barie> # Barie Carmichael
    a schema:Person ;
    schema:familyName "Carmichael" ;
    schema:givenName "Barie" ;
    schema:name "Barie Carmichael" ;
    .

<http://experiment.worldcat.org/entity/work/data/4566561265#Person/rubin_james_1951_2016> # James Rubin
    a schema:Person ;
    schema:birthDate "1951" ;
    schema:deathDate "2016," ;
    schema:familyName "Rubin" ;
    schema:givenName "James" ;
    schema:name "James Rubin" ;
    .

<http://experiment.worldcat.org/entity/work/data/4566561265#Topic/industries_social_aspects> # Industries--Social aspects
    a schema:Intangible ;
    schema:name "Industries--Social aspects"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/4566561265#Topic/organisationswandel> # Organisationswandel
    a schema:Intangible ;
    schema:name "Organisationswandel"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/4566561265#Topic/organizational_change> # Organizational change
    a schema:Intangible ;
    schema:name "Organizational change"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/4566561265#Topic/unternehmensplanung> # Unternehmensplanung
    a schema:Intangible ;
    schema:name "Unternehmensplanung"@en ;
    .

<http://worldcat.org/entity/work/data/4566561265#CreativeWork/reset>
    a schema:CreativeWork ;
    rdfs:label "Reset." ;
    schema:description "Online version:" ;
    schema:isSimilarTo <http://www.worldcat.org/oclc/1007507141> ; # Reset : business and society in the new social landscape
    .

<http://worldcat.org/isbn/9780231178242>
    a schema:ProductModel ;
    schema:isbn "0231178247" ;
    schema:isbn "9780231178242" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.