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Rhetoric : a very short introduction

Author: Richard Toye
Publisher: Oxford : Oxford University Press, 2013.
Series: Very short introductions, 346.
Edition/Format:   Print book : English : 1st edView all editions and formats
Database:WorldCat
Summary:
Rhetoric was once an essential part of western education. Aristotle wrote an important treatise on it and Demosthenes remains famous to this day for his skills as a rhetorician. But skill with rhetoric today is no longer admired. Rhetoric is often seen as a synonym for shallow, deceptive language-empty words, empty rhetoric--and therefore as something quite negative. But if we view rhetoric in more neutral terms, as  Read more...
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Genre/Form: History
Document Type: Book
All Authors / Contributors: Richard Toye
ISBN: 9780199651368 0199651361
OCLC Number: 813540513
Description: 122 pages : illustrations ; 18 cm.
Contents: From the Greeks to Gladstone --
The scaffolding of rhetoric --
Approaches to rhetoric --
Rhetoric in the modern world.
Series Title: Very short introductions, 346.
Responsibility: Richard Toye.

Abstract:

Society's attitudes to rhetoric are often very negative. Here, Richard Toye provides an engaging, historically informed introduction to rhetoric, from Ancient Greece to the present day. Wide-ranging  Read more...

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Rhetoric matters. To explicate this shaggy beast in 35,000 words is no small challenge, and Toye succeeds with a consistently light touch. * The Speechwriter *

 
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