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The Rise of Transtexts : Challenges and Opportunities.

Author: Benjamin W L Derhy Kurtz; Mélanie Bourdaa
Publisher: Milton : Taylor and Francis, 2016.
Series: Routledge research in cultural and media studies.
Edition/Format:   eBook : Document : EnglishView all editions and formats
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Derhy Kurtz, Benjamin W.L.
Rise of Transtexts : Challenges and Opportunities.
Milton : Taylor and Francis, ©2016
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Benjamin W L Derhy Kurtz; Mélanie Bourdaa
ISBN: 9781317371052 1317371054
OCLC Number: 957700625
Description: 1 online resource (263 pages).
Contents: Cover; Half Title; Title Page; Copyright Page; Contents; Foreword: Transmedia Storytelling and Free Labor; Acknowledgments; The World is Changing & and Transtexts are Rising; PART I: Rethinking Transmedia: History and Typology of Transtexts; 1 Historicizing Transtexts and Transmedia; 2 Still Searching for the Unicorn: Transmedia Storytelling and the Audience Question; 3 Texture, Realism, Performance: Exploring the Intersection of Transtexts and the Contemporary Sitcom; Use and Reception by Engaged Audiences; 4 Fandom and the Transtext. 5 "I Am not a Tribute": The Transmedia Strategy of The Hunger Games versus Fan Activism6 Set in Stone: Issues of Canonicity of Transtexts; 7 Star Trek Into Divisiveness: The Transmedial Failures of Star Trek: The Videogame; PART II: Through the Looking-Glass: Transmediating Text-Brands; 8 Creating Worlds in Which to Play: Using Transmedia Aesthetics to Grow Stories into Storyworlds; 9 BioShock: Rapture through Transmedia; 10 WWE's Storyworld and the Immersive Potentials of Transmedia Storytelling; The Industry behind Transtexts; 11 Considering Transtexts as Brands. 12 Let's Talk About Texts, Baby: Proposing a new Model for Copyright in a Transtext World13 Transmedia Logics and Locations; List of Contributors; Index.
Series Title: Routledge research in cultural and media studies.

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"The discussions of transmediation are about to enter their adolescence and this book is a proof of this. It constitutes a fruitful dialogue between some of the seminal authors of transmedia studies Read more...

 
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