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The SAGE handbook of persuasion : developments in theory and practice

Author: James Price Dillard; Lijiang Shen
Publisher: Los Angeles. : SAGE, ©2013.
Edition/Format:   Print book : English : 2nd edView all editions and formats
Database:WorldCat
Summary:
The Second Edition of The Sage Handbook of Persuasion: Developments in Theory and Practice provides readers with logical, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication researchers as well as to psychologists and public  Read more...
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Document Type: Book
All Authors / Contributors: James Price Dillard; Lijiang Shen
ISBN: 9781412983136 1412983134
OCLC Number: 785874844
Description: 447 p. : ill. ; 26 cm.
Contents: Fundamental issues --
Persuasion in the rhetorical tradition / J. Michael Hogan --
The effects of message features : content, structure, and style / Lijiang Shen & Elizabeth Bigsby --
Media influence as persuasion / Lance Holbert & John M. Tchernev --
Outcomes of persuasion : behavioral, cognitive, and social / Nancy Rhodes & David R. Ewoldsen --
On being persuaded : some basic distinctions / Gerald R. Miller --
Theories, perspectives, and traditions --
Discrepancy models of belief change / Edward L. Fink & Deborah A. Cai --
Functional attitude theory / Christopher Carpenter, Franklin J. Boster, & Kyle R. Andrews --
Reasoned action theory : persuasion as belief-based behavior change / Marco Yzer --
The elaboration likelihood model / Daniel J. O'Keefe --
Affect and persuasion / James Price Dillard & Kiwan Seo --
Reactance theory and persuasion / Brian L. Quick, Lijiang Shen, & James Price Dillard --
Fear appeals / Paul A. Mongeau --
Narrative persuasion / Rick Busselle & Helena Bilandzic --
Inoculation theory / Joshua Compton --
Supportive and persuasive communication : theoretical intersections / Graham D. Bodie --
Contexts, settings, and applications --
Political persuasion / Richard M. Perloff --
Persuasive strategies in health campaigns / Charles K. Atkin & Charles T. Salmon --
The siren's call : mass media and drug prevention / William D. Crano, Jason T. Siegel, & Eusebio M. Alvaro --
Persuasion in the marketplace : how theories of persuasion apply to marketing and advertising / L.J. Shrum, Min Liu, Mark Nespoli, & Tina M. Lowrey --
Persuasion in the legal setting / John C. Reinard --
Persuading in the small group context / Franklin J. Boster --
When presumed influence turns real : an indirect route of media influence / Ye Sun --
How does technology persuade?: theoretical mechanisms for persuasive technologies / S. Shyam Sundar, Jeeyun Oh, Hyunjin Kang, Akshaya Sreenivasan.
Other Titles: Handbook of persuasion
Responsibility: edited by James Price Dillard, Lijiang Shen.

Abstract:

A new edition of this comprehensive and widely used Handbook. It takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication researchers as  Read more...

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