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Sales management : concepts, practices, and cases

著者: Eugene M Johnson; David L Kurtz; Eberhard E Scheuing
出版商: New York : McGraw-Hill, ©1986.
丛书: McGraw-Hill series in marketing.
版本/格式:   Print book : 英语查看所有的版本和格式
数据库:WorldCat
提要:

The authors emphasise the dynamic nature of sales management and its need to function in a constantly changing environment. Topics covered include, the personal selling function, planning the sales  再读一些...

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附加的形体格式: Online version:
Johnson, Eugene M.
Sales management.
New York : McGraw-Hill, ©1986
(OCoLC)891411977
文件类型:
所有的著者/提供者: Eugene M Johnson; David L Kurtz; Eberhard E Scheuing
ISBN: 0070326371 9780070326378
OCLC号码: 12237091
描述: xxi, 596 pages : illustrations ; 24 cm.
丛书名: McGraw-Hill series in marketing.
责任: Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing.

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